Google has acquired more inventory for its auction-based TV Ads system, inking a deal with Verizon that gives it access to an additional 3.3 … Read the whole story
The new Comcast-controlled NBC Universal has decided to stay inside when it comes to promoting its advertising executives in the newly formed company. Longtime … Read the whole story
As we are seeing in the more important currency market -- the one our whole global economy relies upon -- accreditation does not a … Read the whole story
Around 20% more U.S. TV viewers are time-shifting versus a year ago -- which is about the same increase in overall time-shifted viewing Some … Read the whole story
In regard to content, Cablevision is going the Time Warner route as opposed to Comcast. Cablevision said it is exploring spinning off its Rainbow … Read the whole story
PayPal and FourthWall Media have partnered with Canoe Ventures on developing new advanced advertising technologies. The new Collaborative Innovation Program will explore opportunities in … Read the whole story
By early spring, Cablevision plans to launch a service that can turn the iPad into a mobile TV screen at home. Comcast also said … Read the whole story
Internet radio's invasion of the automobile is continuing: Toyota will offer Clear Channel Radio's iHeartRadio mobile app as a factory-installed feature in some vehicles … Read the whole story
In a trend that appears to defy media planning logic, if not actual physics, America's consumption of TV continues to expand, despite the expansion … Read the whole story
In a sign of how seriously publishers view the ramifications of the new wave of tablet computers, the Financial Times told its roughly 1,800 … Read the whole story
Online Hispanic consumers tend to be younger than non-Hispanic consumers -- and have better and more positive responses to online advertising; 31% enjoy watching … Read the whole story
Despite contradictory and alarming statements from Newsweek CEO Stephen Colvin, Newsweek.com is not disappearing. It will be combined with The Daily Beast site, under … Read the whole story