Within the general election window -- Sept. 7 through Nov. 6, 2012 -- Harmelin Media says rates are estimated to rise on average by … Read the whole story
Publicis Groupe's Starcom MediaVest Groupe is teaming with ShareThis, a tech company that enables the sharing of Web pages, to develop and test a … Read the whole story
Tremor, the Procter & Gamble marketing unit that focuses on the so-called "influencer" segment of the consumer base, and word-of-mouth agency Keller Fay unveiled … Read the whole story
Regis Philbin's last day on ABC's "Live with Regis & Kelly" daytime syndicated show will create a hefty advertising windfall. A 30-second spot in … Read the whole story
GfK MRI just released the results of its first magazine audience survey to measure print and digital audiences. The data indicates that digital magazines … Read the whole story
One of the nation's larger metropolitan daily newspapers is changing hands. The San Diego Union-Tribune has been sold by Platinum Equity to MLIM, LLC, … Read the whole story
Glamour's September "Friends and Fans' issue drove substantial social media activity for the magazine and its advertisers through the inclusion of SpyderLynk's "Social SnapTags." Read the whole story
The list of carmakers striking deals with Pandora just got longer with the addition of Honda, which announced its partnership with the online audio … Read the whole story
39 Bucks Buys a Lot of Netflix... Google Offers, the Internet search giant's daily deals site, launched in Los Angeles, Atlanta, Brooklyn, N.Y., Chicago … Read the whole story