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by Steve McClellan
Consumer Electronics giant LG is conducting a media agency review, according to sources. The company spent an estimated $400 million on ads in 2011. … Read the whole story
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by Wayne Friedman
For the second day in a row, a major media company says its TV operations helped make up for losses at its studio operations. … Read the whole story
by Steve McClellan
New York-based Peanut Butter & Co has just launched its first large-scale national advertising campaign. Called "Taste Amazing," the campaign is anchored by three … Read the whole story
by Wayne Friedman
Sinclair Broadcast Group made major gains from automotive and political advertising revenues in the fourth quarter of 2012, contributing to sharply higher financial results: … Read the whole story
by David Goetzl
Ad sales at MSG Media's regional sports networks benefited from the strong start of the New York Knicks, even as there were no NHL … Read the whole story
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by Erik Sass
It may not carry much advertising, but that doesn't mean NPR is against the idea.The highbrow radio organization is launching its first advertising campaign … Read the whole story
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by Erik Sass
The U.S. Postal Service plans to stop delivering mail other than packages on Saturdays, beginning in August, the public corporation announced on Wednesday. It … Read the whole story
by David Goetzl
As YUM Brands continues its focus on China and emerging markets, it's ramping up advertising in France and Germany after expansion in both. Read the whole story
by Gavin O'Malley
As part of a larger effort to build its digital bona fides, Shout! Factory has named ex-Conde Nast exec Jeffrey Thompson to lead its … Read the whole story
COMMENTARY
by Mike Bloxham, Op-Ed Contributor
Streaming video has gained significant attention in recent times as the market continues to grow. Read the whole story