In a move that will dramatically expand the universe of consumer conversations Madison Avenue listens in on, a leading ad industry social media platform … Read the whole story
Traditional TV consumption rose ever so slightly when looking at live and time-shifted viewing. Young viewers still give a healthy portion of their viewing … Read the whole story
The "Boston Globe" has introduced a metered access system that allows occasional readers to read some content for free before requiring them to buy … Read the whole story
Online radio is making big gains in audience share, with Pandora leading the way. Currently, 47% of all Americans ages 12 and older -- … Read the whole story
The holding company has rebranded its media management arm and merged two shops -- TargetCast and RJ Palmer -- into a single new agency … Read the whole story
"The Voice" gave NBC another Tuesday win -- its second in a row since coming back from its Sochi Olympics programming. All that helped … Read the whole story
Flipboard and CNN on Wednesday announced a deal in which Flipboard would acquire rival newsreader app Zite from CNN and form a broad content … Read the whole story
Sharply lower political advertising spending pushed down E.W. Scripps Co. results, as expected, for its TV stations -- but local and national TV spending … Read the whole story
Atlas SoIutions, the ad server and measurement platform purchased from Microsoft by Facebook last year for a reported $100 million, will use Innovid as … Read the whole story
Still on a post-Oscars, Samsung-mega-selfie/poignant-botched-surgery/did-that-thing-on-Travolta's-head-perhaps-invade-his-brain bender? Then take a look at this new milk commercial. With its "Milk Life" tagline, and corny vignettes involving … Read the whole story
Contact lens seller 1800Contacts didn't violate antitrust laws by suing rival company Lens.com over its AdWords campaign, a federal judge has ruled. Read the whole story
Anheuser-Busch's Budweiser, the official beer sponsor for the 2014 FIFA World Cup, has joined with Fox Sports to produce a six-part documentary-style series as … Read the whole story
Cable and Internet provider Comcast is using existing Comcast equipment to build out its publicly accessible wireless network, making homes in Chicago hotspots. The … Read the whole story
Nine activists with the environmental advocacy group Greenpeace rappelled down the 17-story twin towers of the Procter & Gamble headquarters in downtown Cincinnati yesterday … Read the whole story
"The Middle" is in many ways the best family comedy to come along since "Roseanne" and "Home Improvement." It's a solid performer as the … Read the whole story