Local media spending will increase only about 2% to $140.7 billion in 2015 from an estimated $138 billion this year, according to a new … Read the whole story

Triton Digital this week unveiled its new Triton Advertising Platform to help digital audio publishers monetize their audiences for both live and on-demand streaming … Read the whole story

About 85% of U.S. households have some form of pay TV service -- a percentage that has slipped over the last four years. Leichtman … Read the whole story

About.com began operating under a new brand identity and site redesign Tuesday, purging the misplaced photos, awkward navigation and ads that interrupt text. The … Read the whole story

Less than a year and a half after her arrival, AOL is losing Susan Lyne as head of its Brand Group. No defection, however … Read the whole story

Google put a plan in motion Tuesday to formally dethrone Microsoft as the go-to company for enterprise apps and services like Gmail and Cloud. … Read the whole story

As part of its broader social marketing strategy, Netflix is now encouraging users to recommend particular TV shows and movies to friends and family … Read the whole story

Aereo says in new court papers that it's entitled to continue operating, and argues that it's now entitled to a compulsory cable license, which … Read the whole story

With college football season upon us, advertisers will have a new way to target fans. It's via a new national network aggregating radio broadcasts … Read the whole story