While the rest of Madison Avenue was spending the long weekend celebrating Independence Day, iCrossing chief Nick Brien was dotting the i's and crossing … Read the whole story

More magazines launched than closed in the first half of the year -- but at the same time, the overall number of new launches … Read the whole story

Can a pair of sacred ancient texts make it in a present-day medium that is decidedly unholy? At the moment, the answer would seem … Read the whole story

Big TV screens are still the dominating preference for overall viewers over other devices -- but increasingly far less so for young viewers. But … Read the whole story

The U.S. championship victory over Japan in the FIFA Women's World Cup broke a major record: the most-watched soccer match in U.S. history. The … Read the whole story

Nike was the most high-profile brand during the tournament, according to Amobee Brand Intelligence. Nike -- which served as the official sponsor for the … Read the whole story

As part of a long-term strategy to finally integrate two of the biggest sectors of marketing expenditures -- consumer and trade promotions -- Inmar … Read the whole story

Siding with Google and Viacom, the U.S. Chamber of Commerce is asking an appellate court to throw out a lawsuit accusing the companies of … Read the whole story

Coke calls the nameless can effort "label-less," but it really isn't. The label reads: "Labels are for cans, not for people," believing that its … Read the whole story

Amazon will face a trademark lawsuit brought on by Multi Time Machine (MTM) watchmaker that claims the online retailer's search results can cause confusion … Read the whole story

Pinterest only recently started rolling out a "buy it" button on its pins on iPhone and iPad apps. The picture-based network also launched new … Read the whole story

Cheil Worldwide continues to build its offerings and presence across the globe by aligning with tech platform Appboy to enable Cheil clients to access … Read the whole story