by Wendy Davis
The FCC's revised proposal for privacy rules would hinder broadband providers' ability "to succeed in the developing marketplace" of online advertising, six major ad … Read the whole story
COMMENTARY
by Erik Sass, Staff Writer
The Interactive Advertising Bureau's new formats and standards for ad units will have a major, positive impact on user experience, helping stem the tide … Read the whole story
by Steve McClellan
The new group, called the Alliance for Inclusive & Multicultural Marketing (AIMM) is designed to help strengthen multicultural marketing efforts by brands and agencies. … Read the whole story
COMMENTARY
by Sean Hargrave, Staff Writer
More was spent on mobile in the first half of 2016 than desktop and tablets, so isn't it time to talk just in terms … Read the whole story
by Larissa Faw
Financial company USAA has consolidated marketing and communications responsibilities with Publicis Groupe and its agencies Razorfish, Saatchi & Saatchi, MSLGROUP, Mediavest|Spark and Prodigious. The … Read the whole story
COMMENTARY
by Steve Sternberg, Featured Columnist
A few years ago, I turned 55. After aging out of the mythical 18-49 age group five years earlier, I was now moving out … Read the whole story
by Laurie Sullivan
Two particle physicists seeking dark matter have made it possible to search and identify sound clips in recorded audio, and are offering journalists the … Read the whole story
by Wayne Friedman
PwC, the business service/advisory, says sports sponsorship from stadium naming rights, in-stadium signage, digital media and uniform deals will grow 3.9% over a five-year … Read the whole story
by Jess Nelson
Yahoo's very bad month just keeps getting worse -- and in this case the company can only blame itself. As first reported by the … Read the whole story
by Steve McClellan
Dentsu has agreed to acquire Bangalore, India-based ad agency Happy Creative Services. Following the acquisition, Happy Creative will become part of mcgarrybowen, one of … Read the whole story
by Wayne Friedman
Increasingly, TV homes are signing onto multiple subscription video-on-demand services, "self-bundling" their own TV network services. Read the whole story
by Gavin O'Malley
While a clear majority of digital marketers rely on Facebook and Google, an even greater share would rather not rely so heavily on these … Read the whole story
by Aaron Baar
Headphones will be the most popular tech gift this year Emerging technology will also be popular, specifically wearables, smart home devices and connected or … Read the whole story
by Wayne Friedman
Young media consumers are increasingly using new digital devices -- their smartphone weekly usage is nearing that of TV. Nielsen says 18-34 consumers averaged … Read the whole story
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by Laurie Sullivan
Google has acquired FameBit, a technology platform that helps creators and brands find and work with each other through sponsorship and paid promotions. Read the whole story
by Sara Guaglione
Goldberg will oversee editorial in print, digital and video, as well as guide the editorial teams at CityLab and the company's events division, Atlantic … Read the whole story
by Jess Nelson
Adobe announced updates to its Document Cloud on Tuesday with additional editing features and a new tool for digital signatures that abides by upcoming … Read the whole story