After a protracted period of relative stasis, Madison Avenue is, in the words of an influential Wall Street analyst, "exhibiting increasingly outward signs of … Read the whole story
Total deal value for M&A activity in the sector soared 88% to $9.3 billion, according to an analysis by R3 Worldwide. Read the whole story
That's up from 56 minutes last year and projected to reach 84 minutes by 2020, according to Zenith's Online Video Forecasts 2018. Read the whole story
In an effort to expand its presence in a rapidly expanding media platform popular with Millennials, The Washington Post this morning announced it is … Read the whole story
Judging by this year's Emmy Award nominations, TV today presents an embarrassment of riches when it comes to quality content. Read the whole story
The system uses artificial intelligence to assist in creating thousands of variants of videos, allowing for more personalized delivery of the ads. It also … Read the whole story
This year, Netflix got 112 -- snapping HBO's streak of 17 consecutive years of leading all TV networks in nominations. Read the whole story
An influential Wall Street analyst this morning predicts the industry's dominant players will report strong second-quarter results this week, but warns that digital's incremental … Read the whole story
The government's appeal will be heard by the D.C. Circuit Court of Appeals. Last month, U.S. District Court Judge Richard Leon rejected the government's … Read the whole story
"The Consent Order is clear: Facebook must obtain affirmative express consent before disclosing personal data to third parties," EPIC writes in a letter to … Read the whole story
Search Analytics API in the Search Console now allows advertisers to retrieve 25,000 rows of data per request -- up from 5,000 rows previously. … Read the whole story
TV marketers are increasingly pushed to do more with shorter messaging, partly due to the success of digital-video platforms using short-form TV video commercials. Read the whole story