Some 36 brands have released 108 pieces of Super Bowl ad creative that totaled 110 million online views -- with over 60.4 million of … Read the whole story

A viewer watching a show hits pause and a silent, static ad appears on the screen with relevant messaging. Charmin would present an image … Read the whole story

Another Super Bowl is upon us, and with it comes a national holiday that feels quintessentially American. Read the whole story

The Association of National Advertisers suffered a phishing attack last year that may have resulted in the theft of employee data, including names and … Read the whole story

CBS has the TV rights to this year's game and will make it free to stream on its websites, connected TV and mobile apps. … Read the whole story

The Super Bowl may be America's biggest media buy, but it's also one of its biggest retail buys. According to a Statista analysis of … Read the whole story

eBay President and CEO Devin Wenig pointed to changes in the company's ad strategy intended to increase revenue after it witnessed slower growth from … Read the whole story

One of the highlights for ad growth mentioned in Amazon's earnings call Thursday is FreeDive, an ad-supported free streaming video channel available in the … Read the whole story

Yahoo Sports will have a pop-up truck installation called the "Fan Cave" making stops at popular locations around Atlanta, where fans can play trivia … Read the whole story

PHD has been appointed the airline's new media agency, while TBWA has been retained to lead global creative efforts under a new five-year contract. Read the whole story