by Joe Mandese
Rauxa, a full-service agency that is part of Publicis Media, has created a new position in "data intelligence," and recruited TBWA Head Of Analytics … Read the whole story
COMMENTARY
by Ed DeNicola, Op-Ed Contributor
The Mueller investigation confirmed that the Russians meddled in the 2016 U.S. presidential election. However, it is not believed to have had a material … Read the whole story
by Karlene Lukovitz
The new iteration of the advanced audience-targeting platform from Fox, NBCU and Viacom is transactional and with digital added, reaches more than 90% of … Read the whole story
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by Richard Whitman, Columnist
A shareholder meeting has been scheduled for later this month in London to vote on the transaction, which was announced in July. Read the whole story
COMMENTARY
by Joe Mandese
The Senate Intel Committee released a bipartisan report Tuesday on Russia's use of social media to influence U.S. elections and it appears likely to … Read the whole story
COMMENTARY
by Alexander Jutkowitz, Op-Ed Contributor
Is there such a thing as the perfect candidate in the eyes of the primary voters? It depends on how you look at it. … Read the whole story
by Joe Mandese
Amid renewed complaints about Twitter allowing the President to tweet inflammatory rhetoric, an analysis of data from the Trump Twitter Archive reveals he is … Read the whole story
by Joe Mandese
Consumer concerns about their personal information falling into the wrong hands has increased dramatically over the past several years, especially in the U.S., and … Read the whole story
COMMENTARY
by Adam Buckman, Featured Columnist
Take your pick and choose your side. Like so much else in our national lives these days, there is little or no middle ground … Read the whole story
COMMENTARY
by Laurie Sullivan, Staff Writer
The managed service focuses on performance-based marketing and is aimed at turning news into earned media to increase brand awareness, says Charlie Terenzio, Newswire's … Read the whole story