The ambitious "single currency" audience measurement plan unveiled by Nielsen this week comes with a price tag. And it will be paid mainly by … Read the whole story
Revenues for free, ad-supported video-on-demand streaming service Tubi have doubled since Fox acquired it earlier this year, and its ad sales are growing so … Read the whole story
The feature will begin in Ad Settings in the U.S. with YouTube Ads, then in Google Ads and YouTube globally in early 2021. Countries … Read the whole story
It took Fox News Channel $1 billion "in cash burn" to get to profitability, Fox Corp. CFO Steve Tomsic disclosed during an investors conference … Read the whole story
COMMENTARYAs Fox News wraps up a record year, I just have to ask what lengths it is willing to go to turn a profit? … Read the whole story
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Total political advertising spending is now at a massive $329 million, according to Kantar/CMAG. Projections are it could climb to $500 million. Read the whole story
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Now that vaccines are on their way, we can foresee a time when masks will be past history. But until then, do the right … Read the whole story
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The FTC is moving "deeper into the consumer review ecosystem," advertising lawyer Jeff Greenbaum says. Read the whole story
Samsung is AMC Networks' latest partner in AMCN Digital, its free, ad-supported programming strategy. Read the whole story
COMMENTARY"Home Town" is the most hopeful show about America that is currently on TV. Read the whole story
The MDC Partners agency, currently based in Boulder, CO is moving to nearby Denver in July 2021. Read the whole story
The Board meets quarterly to discuss the industry and to deliver strategic guidance to the company and its board of directors. Read the whole story
