GroupM's MediaCom has tapped Publicis vet Justin White as global client president in the U.S., a joint position he shares with New York-based Kristin … Read the whole story
The COVID-19 pandemic has accelerated consumer acceptance of marketing technology, according to findings of a just-released study by the American Marketing Association. Read the whole story
The new mobile lens features a new AR technology called volumetric video, which records video in 3D, allowing performers to be captured three-dimensionally in … Read the whole story
A new entrepreneur-competition show premiering Thursday will try to integrate live sales of entrepreneurs' products into the show. Read the whole story
Jennifer Remling, previously with GroupM, will join WPP's Executive Committee, reporting to WPP CEO Mark Read. Read the whole story
The group will provide an extensive portfolio of omnichannel advertising services designed to put brands sold through its stores and online at the forefront … Read the whole story
While concerns about the highly infectious Delta variant of the coronavirus have weighed on recent sentiment, consumers are still feeling better than they have … Read the whole story
Can AI replace the roles you have open, or at least allow you to reallocate your people to roles that are more valuable? Read the whole story
The shopping ecosystem became increasingly complex during the past year. Navigating this landscape can be daunting. Read the whole story
The company now expects to generate organic revenue growth of between 8.5% and 9% for the full year versus 2020 and 2% better than … Read the whole story
Hershel was a Harvard-educated lawyer and veteran, but he might be best known as the former president-COO of Ziff-Davis Publishing Company. Read the whole story
The news is part of Fandango's overall expansion. In August, Fandango merged its on-demand platforms, Vudu and Fandango Now. The new Vudu service claims … Read the whole story
DoorDash wants to increase its ad offerings to better compete with Instacart and Uber Eats. The company this week launched an ad platform for … Read the whole story