"Radio shined as the most efficient of the audio formats studied, proving to be 10 times more efficient when compared to the average online … Read the whole story

This is the first time out-of-home revenue has exceeded other media. Read the whole story

Hulu, Peacock and Paramount+ have by far the largest shares, but the new Netflix and Disney+ AVOD offerings are showing strong growth. Read the whole story

TelevisaUnivision outdid competitors in terms of overall industry trends "for both price and volume," according to media execs close to the company. Read the whole story

The LP called out Mark Penn "and his slick, million-dollar PR hacks at No Labels" for raising millions of dollars to back Trump's run … Read the whole story

Two prominent series airing and streaming right now symbolize just how far TV has come in its depiction of Native Americans. Read the whole story

The resulting joint offering will allow DoubleVerify to span the media transaction from activation to measurement, the firm says. Read the whole story

Invision launches with inventory representing 32 prime locations throughout the city, including SoHo, NoHo/Bowery, Penn Station, Midtown, Brooklyn's Flushing Avenue and Queens' Long Island … Read the whole story

Apple has now accepted the new name of "X" on its App Store. It also has changed its tagline from "Let's talk" to "Blaze … Read the whole story

To increase brand safety, Meta has integrated Zefr's automated brand-suitability verification product into the Instagram Feed, and is making it available in more global … Read the whole story

A New York-led coalition of 20 states and the District of Columbia are supporting the Biden administration's request to vacate an injunction preventing federal … Read the whole story

Mobile data broker Kochava must face a privacy lawsuit over the alleged sale of people's location data, a federal judge has ruled. Read the whole story