by Wayne Friedman
New Street Research estimates 56% of Netflix's 2025 results will come from the U.S. and Canada, to $1.8 billion - up from $913 million. Read the whole story
COMMENTARY
by Laurie Sullivan, Staff Writer
BrightEdge data explains fragmentation, its impact on advertising and why Statcounter's December estimate for Google's global search market share dipped to 89.73%, falling below … Read the whole story
COMMENTARY
by Joe Mandese
"To just really manifest that connection in people's minds and to hopefully alter the phenomenon - at least temporarily - to make people dream … Read the whole story
by Laurie Sullivan
The tech companies join many other organizations that have given money such as Snap, Disney, Paramount, Comcast and NBCUniversal, Amazon and Netflix. Read the whole story
by Colin Kirkland
As some political leaders and others direct blame at people and/or policies as wildfires ravage Los Angeles, Snapchat and its CEO are setting a … Read the whole story
by Wayne Friedman
EDO has struck a deal with AI-powered ad-tech firm Chalice AI to optimize better outcomes across programmatic CTV and digital ad campaigns. Read the whole story
by Laurie Sullivan
"Just because companies "slap a 'privacy' or 'clean room' label on an offering doesn't make it so," says AppsFlyer VP Business Development Tami Harrigan, … Read the whole story
COMMENTARY
by Cory Treffiletti, Featured Contributor
Social media companies can do whatever they want when it comes to fact-checking. It's on us to make sure we're not relying on unreliable … Read the whole story
COMMENTARY
by Adam Buckman, Featured Columnist
"The New Yorker" devotes 13 pages to a new profile of Lorne Michaels this week as his show, "Saturday Night Live," marks its 50th … Read the whole story
COMMENTARY
by Wayne Friedman, Staff Writer
Although ad-supported streaming and digital platform businesses continue to show gains, a GfK study for the TVB says, ad-free streaming platforms are still a … Read the whole story
by Laurie Sullivan
Microsoft has released a pay-as-you go AI model allowing businesses to use on-demand agents for routine tasks, while Google now includes some AI features … Read the whole story
COMMENTARY
by Wayne Friedman, Staff Writer
Perhaps the biggest threat to Roku comes by way of Walmart's recent deal to buy TV manufacturer Vizio, and its Smartcast OS, according to … Read the whole story
by Ray Schultz
The three-year deal is the first of its type for OpenAI. Read the whole story
COMMENTARY
by Ray Schultz, Columnist
The partnership reportedly is the first of its kind for Google. Read the whole story
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by Wendy Davis
"Many social media platforms are dangerous for children because they are designed to attract as many eyeballs as possible for as long as possible," … Read the whole story
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by Wendy Davis
The former Arkansas governor's attempt to amend his lawsuit over fake ads by adding new allegations is untimely, the company argues. Read the whole story