Chris Scardino, the former executive vice president and group publisher of American Media, replaces Pecker. Read the full story by Fern Siegel
Agility is the key, and that's something you want to explore with your prospective agencies. Read the full story by Maarten Albarda
The decline was 12% for the company's Japan operations and 20% for its international operations managed under Dentsu Aegis Network. Read the full story by Steve McClellan
People may debate whether he's serious or just trolling us, but the crazy things the President says are just part of his methodology. Like other con men, he uses double … Read the full story by Joe Mandese
With an emphasis on the candidate's ties to ordinary Americans, Thursday night's episode of the virtual Democratic Convention was devoted entirely to Joe Biden. Read the full story by Adam Buckman
Some of the stories told by prominent women speakers undoubtedly inspired and resonated with other women. Read the full story by Adam Buckman
The best feature of Night 2 of the Democratic National Convention was the dominance of ordinary Americans over party all-stars. Read the full story by Adam Buckman
This week's Democratic National Convention is noticeably different from past conventions, but also noticeably the same. Read the full story by Adam Buckman
Featuring big-name speakers including former President Barack Obama, and Vice Presidential Candidate Kamala Harris, the DNC's third night witnessed a sharp rise in its TV audience vs. the previous night. … Read the full story by Wayne Friedman
Day Two of the virtual DNC event posted 19.2 million TV viewers -- about the same as Day One. MSNBC had 4.6 million total Nielsen-measured viewers for the 8-11 p.m. … Read the full story by Wayne Friedman
"California's new regulatory regime raises more questions than it answers," the Chamber of Commerce says in a friend-of-the-court brief filed this week with a federal judge in Sacramento. Read the full story by Wendy Davis
The world's biggest advertisers have largely embraced programmatic media-buying and as they increasingly shift to independent and/or in-house trading models, the primary effect is greater transparency in terms of the … Read the full story by Joe Mandese
Ten networks aired the event -- ABC, CBS, NBC, PBS, CNN, CNN en Espanol, Fox Business, Fox News Channel, MSNBC and Newsy. MSNBC posted the best results with 5.2 million … Read the full story by Wayne Friedman
Many of us get our news through a social media channel. Paradox is, over 70% of us don't trust the news we see on our social media feeds. Read the full story by Gord Hotchkiss
Traditional affiliate fees, long the revenue backbone for U.S. cable TV nets, witnessed their first overall revenue declines ever in Q2. Cable network affiliates' revenues sank 3% in the period … Read the full story by Wayne Friedman
After surging to new highs during the first quarter, video views of content watched on internet-connected devices soared to all-time highs during the second quarter of 2020, according to new … Read the full story by Joe Mandese
Terms of the deal were leaked after Mozilla announced plans to lay off more than 250 employees last week. Mozilla's current search deal with Google was scheduled to expire at … Read the full story by Laurie Sullivan
California has finalized regulations implementing the state's landmark privacy law, including a requirement that web companies honor browser-based do-not-sell signals. Read the full story by Wendy Davis
Hulu will provide businesses with access to creative partners who can create unique commercials rather than ads from standard-looking "templates." The effort looks to either repurpose existing video for streaming … Read the full story by Wayne Friedman
After more than a decade navigating the future on Madison Avenue, the former Publicis Futures exec has turned her marketing skills to selling synthetic versions of real people. Read the full story by Joe Mandese
Amazon has lost a battle in California over whether it can be held legally responsible for injuries caused by a defective product offered by outside vendors who sell through its … Read the full story by Wendy Davis