Following a major character's death after working out on a Peloton bike, the brand empathized with fans but blamed the character's "extravagant," uhealthy (fictional) lifestyle. Peloton's stock price dropped further. Read the full story by Karlene Lukovitz
Privately held and fiercely independent Horizon Media has agreed to sell a minority stake to Temasek, a Singapore-based investment company with a net portfolio value of $283 billion. Read the full story by Joe Mandese
"Featured Links" allows live streamers to add third-party links to live broadcasts without leaving the live video. Facebook is also testing "Polls" on mobile, looking to bridge any gap between … Read the full story by Colin Kirkland
The Trump company intends to merge with Digital World Acquisition Corp, a SPAC that is being investigated by the SEC. The goal is to create Truth Social, a social-media site. … Read the full story by Wayne Friedman
Since 1990, the world's population with internet access soared to 75%, while those living in a democracy fell to 32%. Coincidence? Read the full story by Joe Mandese
The "Platform Accountability and Transparency Act" would require social platforms with at least 25 million monthly users to share data with university-affiliated researchers -- provided their research projects have been … Read the full story by Wendy Davis
Pinterest, Etsy and Pantone all released trend reports hinting at a more colorful year ahead. Read the full story by Sarah Mahoney
Optimizing media, channel by channel, in a one-after-the-other manner, was once the bread and butter of being a media professional. Not now, though. Read the full story by Dave Morgan
"That doesn't mean for a second that they should be in television," GroupM's Brian Wieser quipped while presenting. Read the full story by Joe Mandese
Lieberman succeeds former Geopath board chair Jill Nickerson, executive vice president-managing director of Horizon Media, who is leaving the board. Read the full story by Joe Mandese
"Facebook has long made claims about the safety of its product for brands, and even more importantly, about the safety of its product for Facebook users," Cantwell said in a … Read the full story by Wendy Davis
In grilling CEO Adam Mosseri, lawmakers dismissed Instagram's new safety measures as a belated PR stunt. "I believe that the time for self-policing and self-regulation is over," said subcommittee chairman … Read the full story by Karlene Lukovitz
Adoption could change the way advertisers think about how they buy ads in linear TV commercial pods, for the first time enabling them to bid for specific positions. Read the full story by Joe Mandese
Only sites earning a "green" NewsGuard rating as "generally trustworthy" can be traded. Read the full story by Joe Mandese
The market is projected to expand at a more moderate 9%, rising to $15 billion next year. Read the full story by Colin Kirkland
The report predicts transformation will "accelerate," marketers will "rethink" dependence on distant markets and "shift" ad budgets because of it. Read the full story by Joe Mandese
Direct publisher deals can be useful once you default back to the idea that context helps define audience. Read the full story by Cory Treffiletti
As part of the deal, Helixa clients gain access to Telmar's media-planning tools, while Telmar clients will gain access to Helixa insights. Read the full story by Joe Mandese
Advertisers can now serve text ads from Spanish ad groups in the U.S. on all devices and publishers. Advertisers with existing Spanish-language campaigns on Google Ads can replicate the structure … Read the full story by Laurie Sullivan
Advertisers tried and failed to boycott social media platforms to force them to behave. Time to try a new approach. Read the full story by Maarten Albarda
The Senate on Tuesday voted 68-31 to reconfirm FCC Chair Jessica Rosenworcel, a longstanding proponent of net neutrality rules, to the agency for another five years. Read the full story by Wendy Davis
The deal calls for Jack in the Box to pay $575 million for Del Taco, the second-largest Mexican QSR brand in the U.S. Read the full story by Sarah Mahoney
The answer, of course, is planets. Read the full story by Joe Mandese