MAD Agency Daily
Thursday, January 16, 2014
  • Sprint Launching Comprehensive Agency Review

    Telecom company Sprint is preparing to conduct a comprehensive review of its agency roster, according to Masayoshi Son, the CEO of its parent company, … Read the whole story

  • Williams Abandons Mother For Publicis, Assumes Global Strategy Role

    Dylan Williams, a partner at uber strategy shop Mother, is chucking his role as chief strategic officer there to take on a new global … Read the whole story

  • Ad Trends 2014: Pranks, Shocks, And Visiting The Dark Side

    New York-based agency sparks & honey has issued a new report outlining a pocketful of trends that it expects to be front-and-center in advertising … Read the whole story

  • KISS And Tell: Iconic Band Rocks Varvatos' Spring Campaign

    Ad shop Yard and photographer Danny Clinch, long-time collaborators with the fashion designer John Varvatos, have created a multimedia campaign inspired by the group's … Read the whole story

  • Timex Says 'Wear It Well' In Huge Campaign

    Timex is launching a multimillion-dollar campaign, focusing on its heritage with a spotlight on its classic-style watches. It isn't bringing back its famous tag, … Read the whole story

  • A-B Details Super Bowl Ad Lineup

    Anheuser-Busch said Wednesday it will debut five new ads during the Super Bowl XLVIII broadcast on Fox on Sunday, Feb. 2. Bud Light will … Read the whole story

  • Christie And The Garden State Packed With Broken Heroes

    Chris Christie has in the past famously criticized Snooki and the other stars of "Jersey Shore" for reflecting badly on the state. But who'd … Read the whole story