MAD Agency Daily
Tuesday, January 20, 2015
  • Omelet Cooks Up Campaign For Gardein

    Gardein, a meatless food brand owned by Pinnacle Foods, is launching its first national awareness campaign to cater to these individuals and help position … Read the whole story

  • Mr. Sketch Smells Sweet For BBH NY

    Last summer, the TV commercial "Blueberry" from BBH New York generated a resurgence in buzz about the "nostalgic" Mr. Sketch Scented Markers. Now, BBH … Read the whole story

  • Dentsu Offers Voluntary Buyout Program

    The Tokyo-based ad holding company is looking for 300 employees to sign up for an "early retirement incentive program." The program is being offered … Read the whole story

  • Forrester: Pinterest Doesn't Work For Marketers

    While Pinterest's ad strategy is taking shape, analysts remain on the fence about the pin-based social network, and its near-term marketing potential. "Many marketers … Read the whole story

  • Alcohol Ads Linked To Underage Drinking

    There is more evidence that alcohol advertising on television does indeed contribute to underage drinking and binge drinking, with the publication of a new … Read the whole story

  • Used Car Dealers And Carny Folk....You're Lookin' Good!

    Sure, advertising has always been thematically dishonest, I suppose. It depicts a world of smiling people, made grinningly content by consumer goods -- which … Read the whole story