Mediapsssst
Confoundingly, agencies are always trying to reinvent themselves into something different rather than focusing on advertising. Read the whole story
Interpublic reported relatively strong results for fourth-quarter and full-year 2014, beating its financial targets for the year and bringing its operating margin closer to … Read the whole story
Raidt is a 20-year veteran of Burnett and has worked on a number of blue chip clients including McDonald's, Procter & Gamble and Coca-Cola, … Read the whole story
- COMMENTARY
It was an uncanny week of sudden death and public loss for the media. First, the shocking items about major "news" people that were … Read the whole story
For the most part anyway, according to Michael Roth, who was asked about the practice during a conference call with analysts to discuss the … Read the whole story
The Aquatine Group has selected StrawberryFrog as its advertising partner covering branding and marketing campaigns in social media and digital platforms. Last year when … Read the whole story
Porn stars, bondage experts, and grandmothers doing provocative things to popsicles are just part of the fun. Adult viewers are able to tune into … Read the whole story
Canadians know their hockey and wintry weather. Canadian Tire launched a 60-second video that encourages Canadian residents to pay it forward by shoveling a … Read the whole story
SelectNY hired Steve Whittier as digital creative director. He previously worked at RG/A NY as group executive creative director on Audi and Range Rover. … Read the whole story
Following a review, TBWA\Chiat\Day New York was awarded creative work for Travelers Insurance. Fallon previously handled the account. The agency's first work will be … Read the whole story
