MEC has worked for GoDaddy in India and the UK since 2014. It was just in January of this year that the tech firm … Read the whole story
Instead of the droll boring video which even he admits people don't watch, he offers up something very different. And very timely. Read the whole story
Longtime media agency senior executive Brad Adgate, who had been SVP of corporate research director for Horizon Media, has taken a position as senior … Read the whole story
The Gunn Report is having some fun this holiday season. The award aggregator is out with a Christmas quiz that aims to test your … Read the whole story
The $30-million annual account will be led out of the agency's Chicago office with support from the agency's Boston and Pittsburgh offices. The agency … Read the whole story
Because, apparently, Santa is extra busy this year, the jolly old fellow reached out to Wieden+Kennedy London for some help. Specifically, he asked for … Read the whole story
A new DoubleTree by Hilton holiday campaign is based on the idea that every year, fewer Americans are remembering to leave cookies for Santa … Read the whole story
The incumbent was MDC Partners' Crispin Porter & Bogusky. The switch to Barkley comes amid plans by Applebee parent DineEquity (which also runs the … Read the whole story
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Well, dozens of them actually. This year the team at ID Comms attended more than 70 pitch-related meetings and was present for 228 hours … Read the whole story
Seeking to boost the efficiency of both buyers' and sellers' programmatic ad strategies, Smart AdServer and MediaMath on Wednesday announced they will now offer … Read the whole story
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A study from GfK says 53% have used TVEverywhere, but apparently not very often, and without knowing that's what they were doing. Read the whole story
Grocery chain Edeka is the latest brand to launch a touching Christmas ad that brings a tear to your eye. The 1:45 ad begins with … Read the whole story
Annie Heckenberger joined Digitas Health LifeBrands as vice president, group director, brand communications strategy. Heckenberger will lead and develop social media and content through … Read the whole story
ZeeVee, a global manufacturer of video and signal distribution technology, tapped Bob Gold & Associates to lead its PR activities. ZeeVee is installed in … Read the whole story
