Slugger Creative is overseeing the campaign with ads that use the vehicle of "Dear John" letters to illustrate fans "breaking up" with other games. Read the whole story
The firm is calling the move a first for a holding company. It's part of a global campaign that kicks off today and which … Read the whole story
A survey underpinning the report found that 88% of respondents believe they are somewhat or heavily influenced by retailers to buy advertising on their … Read the whole story
The new commercial will showcase her hit song "Angel." Read the whole story
CEO Darryl Lee said the new assignments will allow the company to work as "one united team." Read the whole story
Verizon is giving away 20 pairs of tickets to the Super Bowl - for three years in a row. Read the whole story
Berdusco has been an Adswerve board member for the last four years. Before that he was CEO of Triad Retail Media which WPP acquired … Read the whole story
"One thing I find shocking across the industry broadly, is a lack of appreciation for history," Brian Wieser quipped in his "final" podcast. "I … Read the whole story
Mauery reports to Jessica Romaniuk, president of the Chicago office. Read the whole story