Real-Time Daily Editions for April 2013
Real-Time Daily - Friday, April 12, 2013
The Reluctant Ad Network: Real-Time With Netmining's Chris Hansen
BlueKai, Velti Partner On Mobile Data
Berg: Mobile Location-Based Advertising To Reach $8.5 Bil. By 2017
Ex-Real Media Group Head Of Tech Joins Rubicon
eXelate Taps Becker From Xaxis
Klipfolio, Direction Digital Partner
Brandscreen Hires Two In Prep For "Automated Ad Boom"
Four Real-Time Questions about Real-Time Bidding
When TV Sellers Get A Taste Of New-Wave RTB Competitors
Real-Time Daily - Thursday, April 11, 2013
Exclusive: Real-Time Market CPMs From Casale's Q4 Index Report
AppNexus Dials M: Mobilizes Ad Platform
Two Models For Digital Ad Sales: Enterprise Software, The Travel Industry
New App Lets Mobile Users Opt Out Of Behavioral Targeting
Online Video Targeting -- By Device And Audience -- On Rise
IAB Releases Ad Specifics, Mobile Creative Guidelines
Hyyberbabble Of The Day
Social Ad Revs Predicted To Hit $11B By 2017
Sense Takes RTB Mobile
Turn Appoints Nemeth As First CFO
PubMatic, Lotame Partner Up
Rieman Named Exec Chair of Metamarkets
Celtra Taps Vimeo's Szajngarten For Marketing
Real-Time Daily - Wednesday, April 10, 2013
Should Everyone Go All-In With Automation?
AOL To Launch Marketplace, Supply-Side Platform For Publishers
PubMatic, Lotame Partner Up
Can Premium Programmatic Lure Brands Away From TV?
Flurry Launches RTB Marketplace For Apps
Turn Appoints Nemeth As First CFO
Online Video: Too Popular for RTB's Own Good?
Scoring Brands By Searching Social In Real-Time
Sense Takes RTB Mobile
Social Media: A Channel/Tactic, Not A Strategy
Shoppers In Buying Mode More Receptive To Online Ads
SRAX Goes Real-Time
Social Ad Revs Predicted To Hit $11B By 2017
Real-Time Daily - Monday, April 8, 2013
RTB In Online Video Ads To Hit $1B By 2014
The Industry's Stance On Automated Media Buying
MediaCom Banner Debuts, Targets Tech Clients
OpenX Puts Publishers In Driver's Seat (But The Machine Is Doing The Actual Driving)
YuMe Service Helps Publishers Segment Inventory, Video Ad Targeting
Sam4Mobile Launches Globally
Triton's a2x Platform Gets Its Own VP And GM
Rounding Up Key Points From IAB's Real-Time Advertising Event
The Tipping Point Of Automation
Hyperbabble Of The Day
The 14% Solution (Why It's Not Enough, And Why Programmatic Is Inevitable)
Real-Time Daily - Friday, April 5, 2013
The Ultimate Oxymoron: Premium Remnant
Lyfe Mobile Unveils Audience Flow
Ad Creation, Native Style
Increasing Viewability On Real-Time Ads
Millennial Acquires Metaresolver, Rowehl Spearheads Programmatic
Hyperbabble Of The Day
NYT Looking For New Ad Sales Head
Real-Time Tweets On Bloomberg's Data Terminals
"Creative Still Matters"
Nexage Sees Faster Post-Holiday Rebound In Ad Spend
Real-Time Daily - Thursday, April 4, 2013
Show, Don't Tell (In Real-Time, Please)
Jumptap Grows Reach With RTB Platform
[X+1] Gets $17 Million From Ares Capital
RTB 101
Local Mobile Advertising Expected To Rocket To $9B By 2017
"Real-Time Marketing" Is Really Just "Quick Enough Marketing"
Is A DMP Right For You? Don't Be Fooled
Beyond Retargeting: The Power Of Predictive Targeting
Making Data Work
Real-Time Daily - Wednesday, April 3, 2013
The Spoiled Generation
Sociomantic Taps Brokaw To Head North American Operations
Xaxis Partners With GroupM Thailand's Digital Unit
Big Data, Big Ads, Big Results: Pulling Data Science into A Premium Exchange
DSP iPinYou Integrates With Sina Ad Exchange
Meredith, WideOrbit Provide Local Real-Time Mobile Alerts
Hyperbabble Of The Day
Facebook Highlights Ad Performance In Ads Manager Tool
Tag Manager Tealium Secures $15.6M
Bonadza Launches RTB Display Ad Network
WideOrbit Utilizes WO Networks For Ad Sales
Storify Now Offers Publishers Paid-for Option
Real-Time Daily - Monday, April 1, 2013
Real-Time With AdTheorent's Dr. Sayad
Pssst! Buy This! No, Buy This! (That Ad Is 'Speaking' to You)
Tokyo's Irep Gears Up For Google AdWords Shift
Hyperbabble Of The Day
TapClicks "Taps" Delamarre
Giving Private Marketplaces Another Chance
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