RTBlog
by Tyler Loechner, Staff Writer
Axiata Group Berhad, a large telco company from Asia, has teamed with U.S.-based digital ad firm Adknowledge to get into the ad tech business. Telcos have found themselves attached to … Read the whole story
by Laurie Sullivan
In a letter to Yahoo employees, CEO Marissa Mayer named Prashant Fuloria to oversee all ad products for the company, and combine offerings from … Read the whole story
COMMENTARY
by Wendy Davis, Staff Writer
Ad company Turn said today that it will suspend its controversial practice of re-creating cookies that users have deleted, pending further review. "We have … Read the whole story
by Larissa Faw
Sarah Kramer is promoted to chief operating officer. Melissa Shapiro, formerly EVP, group director, investment, is promoted to president, investment. She replaces Christine Merrifield, … Read the whole story
COMMENTARY
by John Piccone
Is "remnant" a good thing or a bad thing? How could the same word to describe undesirable ad inventory be interpreted both ways simultaneously? … Read the whole story
by Larissa Faw
That's according to a new Havas Worldwide study that reports that one in three adults say technology is destroying family life and half believe … Read the whole story
COMMENTARY
by Sean Hargrave, Staff Writer
Social is all the rage -- and constantly being predicted as seeing off dinosaur media such as television and radio. The trouble is that … Read the whole story
by Laurie Sullivan
Microsoft Bing predicts there is a 51.5% chance the Patriots will take the Seattle Seahawks on Feb. 1. Now the search engine will get … Read the whole story
COMMENTARY
by Harvey Chipkin, Columnist
When Kinko's started in 1990, the idea of a social media network like Twitter would have been pure sci-fi. And there are some skeptics … Read the whole story
by Wayne Friedman
PASADENA, CALIF. -- Pushing forward efforts to include as much nontraditional TV viewership as possible, NBC says it will now release daily digital video … Read the whole story