SearchBlog
Ad writing isn't easy, especially when it comes to paid-search ads. Marketers have four lines or less to create the perfect message. For those who need a little practice or … Read the whole story
Reports, financial investments and company earnings confirm a growing change in human behavior to pick up a mobile device first before turning to desktops … Read the whole story
- COMMENTARY
While the Search Insiders tear up the stage in Amelia Island, Fla., I've been lurking virtually, watching the posts that emanate from the Everglades. … Read the whole story
Facebook isn't the only company making strides in mobile. Yelp on Wednesday reported that more than one-third (36%) of its ad impressions in the … Read the whole story
- COMMENTARY
This week is the 15th running of the search geeks, also known as the Search Insider Summit, and the 14th time I've kept the … Read the whole story
Handing a preliminary victory to Craigslist, a federal judge ruled that the company can move forward with a lawsuit accusing three companies -- PadMapper, … Read the whole story
COMMENTARYOn Sunday through this morning, search experts descended upon Amelia Island for MediaPost's bi-annual Search Insider Summit for three days of learning and networking … Read the whole story
Aegis Media has acquired Montreal-based search and performance marketing shop nvi, and will expand the footprint of its iProspect network throughout Canada. Terms of … Read the whole story
COMMENTARYThe brand formerly known as a portal is strangely fragmented and inelegant in its flagship mobile app. I can't even figure out what I … Read the whole story
Drawing a direct link between pollen levels and Web activity, visits to pharmacy sites showed a marked gain in March. For younger consumers, March … Read the whole story
- COMMENTARY
When a Google Penguin update buries a brand's Web site in the search engine results pages, it's time to review and evaluate strategies that … Read the whole story
- COMMENTARY
We have never been more connected to people, places, and things than we are now. Looking ahead, it will be critical for marketers not … Read the whole story
Neil Ashe, Walmart's EVP, as well as CEO of its global ecommerce division, tells investors in a presentation: "Ecommerce is the next growth engine … Read the whole story
The company says digital spend is now 35% of the marketing mix, and that it is using some of that money to boost its … Read the whole story
