Search supports branding at MINI USA. The media connects to social. The automaker's campaigns are built on the premise that search belongs in the new mix of social tools available … Read the whole story
A new study released Tuesday offers more evidence that tablets -- especially the iPad -- are more m-commerce friendly than smartphones. The report by … Read the whole story
Paid social campaigns will become the buzz phrase in 2014, as marketers learn how to pivot between search and social. Melissa Mackey points out … Read the whole story
There's still time to refine paid-search ads running for Cyber Monday, the Monday that falls after Thanksgiving Day. Jim Yu suggests considering small improvements … Read the whole story
As powerful as digital publishing exec Jeff Rohrs believes content marketing and social media can be, he kept noticing something odd: Lots of great … Read the whole story
Grab a cup of coffee and cozy up in your most comfortable chair. This detailed post will require some time, but it is chock-full … Read the whole story
Roku is encouraging people to not forget the most important person on their holiday gift lists -- themselves -- in the brand's first video … Read the whole story
If they are shopping on Black Friday and they own a smartphone, the odds are good that consumers will be using their devices for … Read the whole story
Vox Media, founded by former AOL executive Jim Bankoff, just acquired Curbed.com L.L.C. for a reported $30 million. With Curbed, Vox is getting real … Read the whole story
After all the fuss, Apple Maps still won the day in terms of iPhone use, if not consumer love. But Google is not yet … Read the whole story
Of interest, if not importance, to all in media and marketing, is the Evolution of Insight from the 1890s 'til "the future," in a … Read the whole story
The holiday shopping surveys are now coming out fast and furiously and all signs are pointing to many shoppers being very busy on their … Read the whole story