In my younger years, being first in line when the doors opened at the Long Beach Convention Center to see George Harrison proved successful. The no-assigned seat event meant the … Read the whole story
Organic search contributes about 43.6% of Web traffic to the overall automotive industry, but Ford Motor Co. managed to increase its Web site traffic … Read the whole story
Google has agreed to pay $5.5 million in order settle a class-action lawsuit alleging that it violated Safari users' privacy by circumventing their no-tracking … Read the whole story
Zeta Interactive has secured another $45 million in funding. Co-founder John Sculley plans to use the funds to finance more acquisitions, mostly in data … Read the whole story
For its third acquisition this year, Dentsu Aegis Network announced it will acquire programmatic firm Accordant Media. Read the whole story
The notion of cross-screen media is well-heeled by now. There are different names for it. "People-based" is good, since that would make it "consumer-centric." … Read the whole story
Acculturation continues to be contested in our industry. The death of the Spanish language continues to be trumpeted. The need for specific Hispanic marketing … Read the whole story