Performance Marketing Insider
Through the search engine, which publishers can add to based on specific guidelines, people can find data from sciences, government, and news organizations such as ProPublica. Read the whole story
With the rebranding of its Amazon Ad Platform, Amazon will make it easier for agencies to transfer budgets, aligning it "with alternatives and competitors … Read the whole story
What's in a name? Everything, according to Melvin Brewing founder Jeremy Tofte. Consider the brewery's name -- Melvin, a variant of a wedgie. Read the whole story
Mindshare and Zilliqa are working with MediaMath, Rubicon Project and Integral Ad Science to develop the first prototype to test critical components of blockchain … Read the whole story
Following a recent string of new business wins, Crossmedia has expanded its Philadelphia operation with the hiring of five new executives and its relocation … Read the whole story
COMMENTARYClayton McLaughlin, SVP, Ecselis Managing Director US, part of Havas Media, recalls asking voice assistant, Alexa, "How do you burn sage?" Alexa had no … Read the whole story
