Performance Marketing Insider
by Laurie Sullivan, Staff Writer
Some 26% of the 486 SMBs participating in a survey from Constant Contact say they already invest in some sort of AI or automation technology, and another 44% report that … Read the whole story
by Laurie Sullivan
Product-placement ads have been replaced by dynamic and programmatic ad insertions based on data collection. Read the whole story
by Laurie Sullivan
Arkady Volozh, co-founder of Russian search engine Yandex, is one of the few businessmen from the country to speak out against the invasion in … Read the whole story
by Laurie Sullivan
A research study explored the complexity of bidding environments and how current solutions perform for advertisers. Read the whole story
by Karlene Lukovitz
Google claims the change was made strictly to help differentiate the now at-issue skippable, in-stream ads from newly introduced non-skippable in-stream ad formats. Read the whole story
by Joe Mandese
No explicit successor was named, but former Merkle Chief Media Officer Liz Rutgersson was named CEO of iProspect North America. Read the whole story
by Ray Schultz
Users can translate incoming messages by selecting "Translate" and choosing the preferred language. Read the whole story
by Colin Kirkland
X CEO Linda Yaccarino explained why the platform was rebranded, how the company is embracing the "everything app" concept through new video-chat capabilities, updated … Read the whole story
by Fern Siegel
Sacred Bev expands Native American culture through its unique beverages and proprietary herbal combinations. Read the whole story
COMMENTARY
by Emily Smith
The "Shop" tab combines product listings from multiple retailers, giving users the freedom to browse a range of products and categories and shop without … Read the whole story
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by Richard Whitman, Columnist
As part of this year's ceremonies, the AAF will also present a new award: the Cultural Force Award. The award is a special designation … Read the whole story