- Users Interact With Well-Based VR Ad Campaigns
Mobile Marketing Daily, Ben Frederick - Monday, July 11, 2016
Based on a heat map of user eye movements, StartApp found th ...
- NEW! Geico Launches Pirate, Beachy Campaigns
Out to Launch, Amy Corr - Monday, July 11, 2016
Geico launched a pair of TV under different brand taglines. The ...
- Chrysler Inks Branded Deal With Bravo's 'Odd Mom Out'
Television News Daily, Wayne Friedman - Monday, July 11, 2016
The model will have a number of in-show integrations, which will sta ...
- Don't Be A Stinker In Summer: Wear Cotton
MAD, Larissa Faw - Friday, July 8, 2016
That's the message in a new campaign--#CoolerInCotton--from Cotton Incorporated and its agen ...
- General Mills Goes All Digital To Promote New 'Tiny Toast' Brand
MAD, Larissa Faw - Friday, July 8, 2016
It's the first all new cereal brand from the marketer in ...
- Air France Asks For French Favorites
Marketing Daily, Tanya Gazdik - Monday, July 11, 2016
The promotion was inspired by actual favorite travel experiences to France th ...
- NEW! Venmo Hacked By WATERisLIFE For A Good Cause
Out to Launch, Amy Corr - Friday, July 8, 2016
How do you advertise on a platform that doesn't allow advertising? Y ...
- B&O Gets Emotional, Philosophical With New Campaign
MAD, Larissa Faw - Thursday, July 7, 2016
B&O Play has a distinctly different audience - and price point ...
- Honda Launches Ridgeline Effort Aimed At Hispanics
Marketing Daily, Tanya Gazdik - Friday, July 8, 2016
"What we find to be most important and universally applicable to t ...
- NEW! Love Takes Time In New Chipotle Video
Out to Launch, Amy Corr - Thursday, July 7, 2016
Love, like an E. coli outbreak, hurts. Chipotle launched an animated vide ...
- Tarting Up For Summer
MAD, Larissa Faw - Wednesday, July 6, 2016
Nestle-owned candy brand SweeTarts is out with a Millennial-focused "Follow Your Tar ...
- Procter & Gamble, Unilever Dominate Q2 With Emotional Ads
Marketing Daily, Tanya Gazdik - Thursday, July 7, 2016
"If ads don't provide some benefit to the viewer, what we ca ...
- NEW! Stoli To Millennial Men: #DrinkWhatYouWant
Out to Launch, Amy Corr - Wednesday, July 6, 2016
Millennial men of the world, don't feel pressured to drink craft be ...
- Stanford Children's Health Launches First Campaign Under Hub
MAD, Larissa Faw - Tuesday, July 5, 2016
The campaign kicked off with radio and digital ads that launched ...
- How Data Influences All Ad Campaigns
MAD, Manjiry Tamhane - Tuesday, July 5, 2016
I don't believe there is a campaign launched today, be it bra ...
- Bears Find Bacon Repulsive
MAD, Larissa Faw - Tuesday, July 5, 2016
Not really but the 'worst camper in the world' thinks so ...
- NEW! USA Swimming Campaign Shows Elite Athletes Before They Were Famous
Out to Launch, Amy Corr - Tuesday, July 5, 2016
Old Spice wants your five-year plan. Nike soccer sparks brilliance. Let's lau ...
- Missing Come Back To Life On Social Media In Amnesty International Campaign
Out to Launch, Amy Corr - Wednesday, July 6, 2016
Carne Lima, part of WPP, created a digital campaign for
Amnesty Internationa- Nike Goes Inside Turkish Locker Room For Inspirational Half-Time Speech
Out to Launch, Amy Corr - Wednesday, July 6, 2016
Running throughout the European Championships, Nike created an inspirational ad that brin ...
- Nike France Running 'Fais Briller Le Jeu' Throughout European Championships
Out to Launch, Amy Corr - Wednesday, July 6, 2016
In another ad running throughout the European Championships, Nike launched "Spark Brilliance ...
- Lil' Dicky Is Frugal, Eats At Carl's Jr., Hardee's
Out to Launch, Amy Corr - Wednesday, July 6, 2016
I'm officially old because I've never heard of rapper Lil Dicky a ...
- An Apple A Day: Proverb Lands Atrius Health Account
MAD, Larissa Faw - Friday, July 1, 2016
The first campaign under the new partnership includes a 1:23 commercial th ...
- Cadillac Expands 'Dare Greatly' Effort
Marketing Daily, Tanya Gazdik - Tuesday, July 5, 2016
"At the core, the campaign speaks to passion -- a universal minds ...
- NEW! Jordan Spieth Makes Most Of Rain Delay In Coca-Cola Ad
Out to Launch, Amy Corr - Friday, July 1, 2016
Heavy rain delayed
the filming of golfer Jordan Spieth's
Coca-Cola a ...