- Coke Crowdsources Jepsen Pop Song
Marketing Daily, Karlene Lukovitz - Thursday, March 21, 2013
As part of its "Perfect Harmony" platform, Coke is partnering with "Americ ...
- Miracle-Gro Plants Single Campaign Across Scripps Networks
MediaDailyNews, Steve McClellan - Thursday, March 21, 2013
Scotts Miracle-Gro has just kicked off a major branded content and advertisi ...
- Southwest Airlines Takes New Approach
Marketing Daily, Tanya Gazdik - Wednesday, March 20, 2013
Southwest Airlines is taking a more serious tack with a campaign th ...
- Marc Taps Crawford As Director, Interactive Strategy
MediaDailyNews, Steve McClellan - Tuesday, March 19, 2013
Pittsburgh-based ad shop Marc USA has hired TJ Crawford as director, interacti ...
- Carl's Jr., Hardee's Launch Bourbon-Spiced Ad Campaign
MediaDailyNews, Steve McClellan - Tuesday, March 19, 2013
CKE Restaurant chains Carl's Jr. and Hardee's are launching a tangy n ...
- Out To Launch
Out to Launch, Amy Corr - Wednesday, March 20, 2013
Milano cookies and Caribou coffee return to advertising. What's the best pa ...
- New Organic Valley Campaign Features First TV Spot
Marketing Daily, Karlene Lukovitz - Monday, March 18, 2013
The TV spot, dubbed "Mud Pie," shows the young daughter of ...
- Enterprise Drives Into March Madness
Marketing Daily, Karl Greenberg - Monday, March 18, 2013
Enterprise Rent-A-Car, the official rental car of the NCAA, is extending i ...
- Driving Dogs Continue To Drive Adoptions In New Zealand
Creative Media Blog, Amy Corr - Monday, March 18, 2013
A New Zealand campaign launched in December continues to encourage the practi ...
- Adidas Goes All In Worldwide For Girls
Marketing Daily, Karl Greenberg - Friday, March 15, 2013
Adidas is bringing girls together worldwide with a new social program, #mygirl ...
- Charles Barkley Hits The Road For CDW
Marketing Daily, Aaron Baar - Saturday, March 16, 2013
CDW, which provides IT services for different sectors of the business worl ...
- Buick's Encore: Donuts In Jurassic Park
Marketing Daily, Karl Greenberg - Friday, March 15, 2013
The focus is on how "small" can take on "big." Although Jack ...
- Bissell Debuts New Campaign, 'Deeper Clean' Tagline
MediaDailyNews, Steve McClellan - Friday, March 15, 2013
Bissell Homecare has launched a new TV and digital ad campaign a ...
- Acura Launches Integrated Push For 2014 RLX
Marketing Daily, Karl Greenberg - Thursday, March 14, 2013
Acura is lighting the fuse on the marketing fireworks for the 20 ...
- ING Effort Highlights Saving For Retirement
Marketing Daily, Tanya Gazdik - Friday, March 15, 2013
A new effort from ING U.S. focuses on the importance of managi ...
- BBC.com To Unveil 'Live The Story' Campaign
Around the Net In OMD Europe, Nina Lentini - Wednesday, March 13, 2013
BBC World News and BBC.com are set to unveil a new 'Li ...
- New National NO MORE Campaign Deals With Abuse
Marketing Daily, Karl Greenberg - Wednesday, March 13, 2013
The new integrated campaign will comprise a TV, print, out-of-home, digital a ...
- Moe's Southwest Grill In Two Campaign Firsts
Marketing Daily, Karlene Lukovitz - Tuesday, March 12, 2013
The new campaign's goal is reaching consumers who enjoy the fast-casual Mexic ...
- Out To Launch
Out to Launch, Amy Corr - Wednesday, March 13, 2013
Coincidence? I think not. Ryan Lochte leads office workout. Let's launch! ...
- Adidas Launches Global 'Unite All Originals' Push
Around the Net In Brand Marketing, Karl Greenberg - Tuesday, March 12, 2013
Adidas' new global "Unite All Originals" campaign uses its online Unite a ...
- Alicia Keys Enlisted For AIDS Campaign
Marketing Daily, Tanya Gazdik - Monday, March 11, 2013
Grammy Award-winning artist and HIV advocate Alicia Keys has teamed up wi ...
- WAT-AAH! Partners With OMG Girlz
Marketing Daily, Karlene Lukovitz - Monday, March 11, 2013
WAT-AAH!, a functional water brand for kids created by a New Yo ...
- CenturyLink Offers Business Serenity
Marketing Daily, Aaron Baar - Monday, March 11, 2013
In a new effort, the company touts its network, hosting and clo ...
- Charles Barkley, Alec Baldwin For Capital One
Around the Net In Brand Marketing, Karl Greenberg - Monday, March 11, 2013
Just in time for March Madness, Charles Barkley, who will be pa ...
- Hospital Targets Doctors With DM Poster Of The Hippocratic Oath
Creative Media Blog, Amy Corr - Monday, March 11, 2013
The University of Colorado Hospital and its agency, Cactus, launched a pri ...
- Brand USA Effort To Expand To Germany
Marketing Daily, Tanya Gazdik - Sunday, March 10, 2013
Brand USA, the tourism marketing body for the USA, will launch i ...
- Realtor.com Connects Consumers And Homes
Marketing Daily, Aaron Baar - Monday, March 11, 2013
Realtor.com looks to appeal to the emotional side of consumers' real esta ...
- Search-Based Mobile Ad Targeting Up In 2012
Online Media Daily, Mark Walsh - Friday, March 8, 2013
The top mobile search categories didn't necessarily attract the most ad dolla ...
- Caribou Launches TV Spot, 3D Billboard, More
Marketing Daily, Karlene Lukovitz - Thursday, March 7, 2013
The 30-second TV spot, which will air in Minneapolis (Caribou's headquarters ci ...
- Guardian US Effort Promotes Digital Operation
Around the Net In OMD Europe, Nina Lentini - Tuesday, March 5, 2013
Guardian US has launched its first advertising campaign, "VoiceYourView", to promote i ...