- Oreo Wants You To 'Chase Playfulness' And Possibly Win A Trip To Japan
MAD, Steve McClellan - Tuesday, January 16, 2024
Well, not "you" in the U.S. It's a new pan-European marketing a ...
- Tropical Smoothie Cafe Taps SNL's Chloe Fineman To Promote Tropic Bowls
MAD, Fern Siegel - Monday, January 15, 2024
The new menu items are Tropic Bowls, topped with fruit, granola a ...
- Coca-Cola Co. Launches First-Ever Multiproduct Ad Campaign
MAD, Steve McClellan - Monday, January 15, 2024
CCC partnered with Christopher Storer, who created "The Bear" and serves ...
- Morning In America, Swedish Style
Mad Blog, Barbara Lippert - Monday, January 15, 2024
Ikea has found a way to make a soothing, almost political commerci ...
- Un-Made-Up Pamela Anderson Hits Pandora Home Run
Marketing Daily, Sarah Mahoney - Monday, January 15, 2024
As American shoppers looked for "little luxuries" this holiday, a "Diamonds f ...
- Acura 'Unlocks The Energy' For ZDX Electric Vehicle
Marketing Daily, Tanya Gazdik - Tuesday, January 16, 2024
Created by MullenLowe Los Angeles, the effort will be featured at Sundan ...
- Reese's Sweetens Big Game, Returns To Super Bowl
MAD, Fern Siegel - Friday, January 12, 2024
This is Reese's second appearance at the Big Game. Erich & Kallm ...
- Kansas City Chiefs Fans Are 'Falling For Football' Postseason
MAD, Fern Siegel - Monday, January 15, 2024
The new spot pays tribute to the intensity of the Chief's millenni ...
- True Classic Wants To Sell You A Year's Worth Of Ts and Polos
Mediapsssst, Richard Whitman - Friday, January 12, 2024
The direct-to-consumer brand is nobly trying to spare you the horror ...
- Baidu AI Linked To China's PLA: Report
Performance Marketing Insider, Laurie Sullivan - Monday, January 15, 2024
OpenAI changed the fine print in its use policy that eliminates te ...
- 'We Ran A Different Playbook': Behind Dos Equis' 'Tailgate Throwdown' Strategy
CPG Insider, Danielle Oster - Friday, January 12, 2024
"This campaign brought the brand directly to consumers. It's one thing ...
- Paramount+ To Drop New Ads For NFL's Wild Card, Super Bowl
MAD, Fern Siegel - Thursday, January 11, 2024
The creative work is by the Droga5 agency, which continues the streamer ...
- What Comes Between Him And His Calvins? Messy Beefs
Mad Blog, Barbara Lippert - Thursday, January 11, 2024
Only days before actor Jeremy Allen White collected his second Golden Glo ...
- Google ML Needs A 'Learning Phase' Reboot
Performance Marketing Insider, Laurie Sullivan - Friday, January 12, 2024
"If it gets stuck in the learning phase, it's like a hamst ...
- A Gross Effective CPM Of $360,272
Red, White & Blog, Joe Mandese - Friday, January 12, 2024
That's what will have been spent on Iowa's Republican voters by t ...
- Gorton's New Work Highlights 175th Anniversary
MAD, Fern Siegel - Wednesday, January 10, 2024
The campaign, which shows how Gorton's can be a part of everyd ...
- Annie Murphy Promotes Sparkling Ice's Flavor Explosion
MAD, Fern Siegel - Wednesday, January 10, 2024
The creative, by Red Tettemer O'Connell + Partners, focuses on emerging marketi ...
- My Ears! The Very Loud Marketing Of Bingo Blitz
Mad Blog, Barbara Lippert - Wednesday, January 10, 2024
I want to jump in and save Drew Barrymore from the aesthet ...
- 9-Month Non-Alkie Challenge: Sam Adams Asks Non-Pregnant Partner To Abstain In Solidarity
Marketing Daily, Danielle Oster - Wednesday, January 10, 2024
The brand is offering select winners a large supply of its non-alcohol ...
- Walmart Expands Generative AI Search Experiences
MediaDailyNews, Laurie Sullivan - Wednesday, January 10, 2024
Walmart opened up access to a generative AI tool that allows shoppe ...
- Walmart Aims For Cultural Relevance With Andy Cohen Campaign
Marketing Daily, Sarah Mahoney - Wednesday, January 10, 2024
The "Save Your Resolutions" campaign is timed to Quit Day, when mo ...
- Beyond Meat Positions Plant-Based Diet As 'Least You Can Do'
MAD, Fern Siegel - Monday, January 8, 2024
The brand's new product, Beyond Steak, is certified as heart-healthy food ...
- Volvo Teases Debut Of New VNLs With Influencer Campaign
MAD, Steve McClellan - Monday, January 8, 2024
The influencer campaign revolves around a version of the truck - stripp ...
- With 'Cosmetic Criminals,' E.L.F. Picks 'Mean Girls' Pockets
Marketing Daily, Sarah Mahoney - Tuesday, January 9, 2024
The cosmetics company is releasing a 15-minute true-crime parody on Amazon Freeve ...
- Transition To Cookieless Advertising Fraught With Psychological Challenges
MediaDailyNews, Laurie Sullivan - Tuesday, January 9, 2024
Attribution and measurement will look very different in a cookieless world, b ...
- CookUnity Preps 'Real Chefs,' Gourmet Options
MAD, Fern Siegel - Friday, January 5, 2024
The work, which kicks off today, personalizes the experience by putting ...
- La-Z-Boy Launches Do-Not-Disturb Decor
Marketing Daily, Sarah Mahoney - Friday, January 5, 2024
The furniture company's chief marketing officer explains the latest in its "Lo ...
- Instacart Announces Rollout Of Ads To The Cart At CES
MediaDailyNews, Laurie Sullivan - Monday, January 8, 2024
Del Monte Foods, Dreyers, and General Mills are participating in the rollo ...
- Education Campaign Fosters 'Skills' To Unlock Potential
Out to Launch, Fern Siegel - Friday, January 5, 2024
Created by M&C Saatchi, the work aims to inspire people of a ...
- PBR Kicks Off 'Bull Time' To Promote Marquee Event
MAD, Fern Siegel - Thursday, January 4, 2024
The 160over90 agency is launching the bull-riding organization's first national brand-marketing campa ...