Tag results for "ad targeting"
- Seeking Alpha Acquires CressCap Investment ResearchThe deal aims to provide advanced quantitative analysis of data to help ...
- LinkedIn Adds Interest TargetingBehavior plays a major role in new targeting options on LinkedIn, which ...
- Washington State Lawmakers Consider Privacy BillThe Washington Privacy Act, introduced by Sen. Reuven Carlyle (D-Seattle), would give ...
- 59% Receptive To Mobile Ads While Watching TV, 51% While In BedHow open consumers are to mobile advertising varies, depending on what they're ...
- Apple CEO And Privacy Groups Call For Limits On Data CollectionAs federal lawmakers gear up to tackle online privacy, a host of ...
- Individualization Vs. Personalization At RetailWith individualization at retail, shoppers receives relevant video information while not having ...
- Agencies Agree Non-Binary Gender U.S. Laws Will Strongly Influence Metrics, TargetingThe move not only confuses enforcement made during vehicle traffic stops, but ...
- Los Angeles Sues Weather Company App Over Geolocation TrackingThe Weather Company's app dupes users by collecting their precise geolocation data ...
- U.S. Patent Updates Demonstrate Unique Search ApplicationsA series of recent filings with the U.S. Patent and Trademark Office ...
- Gmail Scanning Suit Proceeds In CaliforniaGoogle loses in a bid to end class certification in a case ...
- Advertisers Want FTC To Push For National Privacy LawThe Federal Trade Commission should ask Congress to pass national privacy legislation ...
- AdTheorent Releases Advanced Predictive Technology For AdvertisersAdvanced machine-learning tech company AdTheorent on Tuesday officially will launch a platform ...
- Consumers Worry About Smart Speakers Listening To Their ConversationsPrivacy concerns are part of the smart speaker shopping process, with consumers ...
- Google Search Models Predict Opioid OverdosesResearchers are using data to predict opioid overdoses in specific U.S. regions, ...
- Advocates Want California To Beef Up New Privacy Law"The CCPA, as drafted, does not sufficiently define or deter companies' internal ...
- Court Sides With Facebook Over Tracking At Health SitesRuling that Facebook users consented to be tracked at health sites, a ...
- Oath Fined $5 Million Over Children's PrivacyNew York Attorney General Barbara Underwood has fined Oath $5 million for ...
- Signal Integrates With Adobe To Give Brands Real-Time Data Identity ResolutionSignal on Monday will announce its entrance into the Adobe Exchange Partner ...
- Facebook Responsible For Illegal Ads, Think Tank SaysThe think tank Upturn asks federal judge to reject Facebook's request to ...
- Microsoft Says It Is Halting Email Ad TestThe targeted ad program was being tried out in Brazil, Australia, Canada ...
- Privacy Violations Embarrass Consumers, Harm Job Prospects, Watchdog Tells NTIA"The most pernicious harms associated with data breach and misuse of data ...
- Ad Industry Urges Commerce Department To Scrutinize California Privacy LawThe ad industry is urging the Commerce Department to scrutinize new privacy ...
- Southwest's 'Story' Campaign Optimizes Targeting StrategiesThe videos show the back stories of each traveler before they are ...
- Senator Wyden Unveils Do-Not-Track LawA privacy bill floated Thursday by Senator Ron Wyden would create a ...
- Criteo Acquires U.S.-Based Manage To Dig Deeper Into AppsCriteo reported the acquisition of Manage this week, and said the acquisition ...
- Midterm Campaigns Make Billion-Dollar BlunderPolitical campaigns have a long way to go when it comes to ...
- Making Waves With Advanced TV Ads In MidtermsAdvanced TV provides campaigns with a full-screen captive experience and the targeting ...
- Amazon Reportedly Testing Search-Based RetargetingAmazon is reportedly allowing advertisers to use search data to retarget those ...
- What Can Google And Facebook Learn From Alternative Search?Here's a look at what some emerging search competitors have to offer, ...
- Nielsen Catalina Solutions Expands Advanced TV SuiteThe suite allows CPG marketers to measure data-driven linear TV, addressable TV, ...
