- When You're A STAR, Nielsen Lets You Synthesize Your Audience
Planning & Buying Insider, Joe Mandese - Friday, October 9, 2026
"We are creating a synthetic panel," Nielsen's David Kurzynski told a roomf ...
- Specific Data Fuels Advanced Targeting Across Streaming TV
Data & Programmatic Insider, Laurie Sullivan - Monday, September 28, 2026
A new platform designed for CTV and FAST environments can support b ...
- Programmatic DOOH Finally Has Global Number: $1.34B
Research Intelligencer, Rob Williams - Wednesday, September 23, 2026
The spending numbers reveal a market that's sizable but far from uniform ...
- Google: AI Model Hacked Companies In Cybersecurity Tests
MediaDailyNews, Laurie Sullivan - Saturday, September 19, 2026
Google confirmed Friday that a Gemini AI model accessed the internet a ...
- Adam Smith To Lead Disney's Direct-To-Consumer Business
Television News Daily, Wayne Friedman - Friday, September 18, 2026
Smith takes over Disney streaming businesses Disney+ and Hulu - overseeing produc ...
- Garbutt Joins Brandtech As Global CCO
MAD, Fern Siegel - Wednesday, September 16, 2026
His brand experience includes Apple's "Shot on iPhone" and IBM's "Smarter Citi ...
- Google Faces 6 Years Of Global Oversight
Performance Marketing Insider, Laurie Sullivan - Thursday, September 17, 2026
In a federal court order, a judge opted for a set ...
- DeSalvo Leads Americas' Growth For Perion
MAD, Fern Siegel - Tuesday, September 15, 2026
The seasoned commercial executive has expertise in media and tech. ...
- NetChoice Sues To Strike Illinois Tax On Targeted Ads, Social Platforms
MediaDailyNews, Wendy Davis - Monday, September 14, 2026
The tech industry group NetChoice says the new tax laws are unconstitution ...
- Law Firms Say Advertisers Can Recoup Part Of Google Ad Spend
Around the Net In Media, Ray Schultz - Tuesday, September 8, 2026
Law firms are seeking clients who bought Google search or display a ...
- Trade Desk Layoffs Follow Disappointing Financial Reports, Stock Declines
MediaDailyNews, Laurie Sullivan - Friday, September 4, 2026
The Trade Desk has cut its global headcount by about 15%, b ...
- How Nvidia's Purchase Of Hugging Face Will Shake Up Ad Industry
Performance Marketing Insider, Laurie Sullivan - Friday, September 4, 2026
Nvidia confirmed Thursday it has entered into a definitive agreement to acqui ...
- Judge Won't Force Google To Sell AdX
MediaDailyNews, Wendy Davis - Wednesday, September 2, 2026
Google will not be forced to divest its AdX ad exchange, ...
- Can The Trade Desk Fend Off A New Digital Media Push?
TV Watch, Wayne Friedman - Tuesday, August 11, 2026
AWS recently made a deal with WBD to expand their partnership f ...
- How WD-40 Used AI Video Amazon Ads To Boost Performance
Performance Marketing Insider, Laurie Sullivan - Friday, August 7, 2026
The company needed consumers to pay attention to a new product witho ...
- Teads Sues Google, Cites 6.88T Ad Impressions Loss
MediaDailyNews, Laurie Sullivan - Monday, August 3, 2026
In its complaint, Teads states that Google's anticompetitive practices and monopolistic contr ...
- Tech Lab Updates Agentic Protocols, Releases AAMP 2.3
MediaDailyNews, Laurie Sullivan - Thursday, July 30, 2026
Today's IAB Tech Lab release introduces new capabilities intended to make agent ...
- DoorDash Approved For Drone Delivery, Agentic Ordering Via Shopify
Performance Marketing Insider, Laurie Sullivan - Thursday, July 30, 2026
The drone delivery business will allow DoorDash to explore a variety ...
- The Color Of Commerce, Literally
MediaDailyNews, Joe Mandese - Monday, July 27, 2026
Tiffany blue, UPS brown, T-Mobile magenta. Now in an ad tech indust ...
- OpenAI Licenses Content From Yelp, Looks To Be Building Ad Network
MediaDailyNews, Laurie Sullivan - Thursday, July 23, 2026
OpenAI does not operate an ad network, but some believe it ...
- Stagwell Cleans Path To Media Buys
MediaDailyNews, Laurie Sullivan - Monday, July 20, 2026
Stagwell is preparing to launch a marketplace that centralizes curated inventory fr ...
- CIMM Unveils Task Force To Fix 'Gap' Between Kids Media Use, Measurement
MediaDailyNews, Joe Mandese - Wednesday, July 15, 2026
The announcement comes with the release of a study identifying social, economi ...
- Smartly Partners With Roku To Bring Social Network Precision To CTV
Around the Net In Media, Ray Schultz - Monday, July 13, 2026
Smartly, an AI-powered ad tech platform, is partnering with Roku to bri ...
- Investors Can Proceed With Suit Against Zeta Global, Judge Rules
MediaDailyNews, Wendy Davis - Friday, July 10, 2026
Zeta Global must face a lawsuit by investors who claim it misrepresent ...
- IAB Updates Video Definitions, Seeks Input
MediaDailyNews, Laurie Sullivan - Thursday, July 9, 2026
The IAB has released its Redefining Media Types Standard for public commen ...
- Live Sports Continues To Drive Streaming Consumer Bundle, Viewing Changes
Television News Daily, Wayne Friedman - Thursday, July 9, 2026
A study finds that 43% of U.S. consumers would switch their mobil ...
- Criteo Attracts Takeover Bids From Equity, Investment Firms
MediaDailyNews, Laurie Sullivan - Monday, July 6, 2026
Criteo has been building its ad business and partner network for year ...
- Stagwell Discovers Where Agent Performance Comes From
Performance Marketing Insider, Laurie Sullivan - Tuesday, July 7, 2026
Stagwell has integrated Microsoft Copilot, which is powered by Model Context Protoco ...
- Splitting Comcast, NBCU: Advertising Implications?
Television News Daily, Wayne Friedman - Monday, June 29, 2026
Can global ad-tech company Freewheel invest and grow more rapidly without NB ...
- iHeartMedia Expands Ad Partnership With Amazon
MediaDailyNews, Laurie Sullivan - Friday, June 26, 2026
Buying platforms often do not include audio as a major part ...