- One in Three Affluents Get Investment Info from Social Media
The Social Graf, Erik Sass - Wednesday, March 20, 2013
A new survey of affluent investors by Cogent Research found that 3 ...
- At Least Affluents Are Optimistic
Research Brief, Jack Loechner - Friday, March 15, 2013
According to the recently released Ipsos Mendelsohn Affluent Barometer, affluent optimism ...
- A Match Made In Marketing Heaven
Engage:Affluent, Ammiel Kamon - Wednesday, March 6, 2013
As the increase in tablet adoption makes clear, tablets today are ...
- In Advertising, Stick To The Tried And True
Engage:Affluent, Layton Han - Thursday, February 28, 2013
If you look at the industry headlines these days, the majority ...
- Affluents Plan To Cut Spending
Marketing Daily, Sarah Mahoney - Wednesday, February 20, 2013
The latest reading of Unity Marketing's Luxury Tracking Survey shows that despi ...
- The Importance Of This Market
Engage:Affluent, Stephen Kraus - Wednesday, February 20, 2013
This week, we're releasing our latest analyses of two widely cited governme ...
- Treat Them As You Do Your Kids
Engage:Affluent, Pat LaCroix - Friday, February 15, 2013
We New Englanders recently endured our largest blizzard in recent memory; providi ...
- 6 Ways to Keep From Alienating Traveling Grandparents
Engage:Affluent, Carol Banks Setter - Friday, February 8, 2013
This time of year, grandparents start thinking about Spring Break and t ...
- Affluents Seek Deals, Too, But Can Be Advocates For Brands
Engage:Affluent, Vijay Sundaram - Wednesday, February 6, 2013
Let's first dispel the myth that affluent consumers do not shop f ...
- Targeting The Consumer: Comparing Tablet to Desktop Paid Search Performance
Engage:Affluent, Skip Brand - Wednesday, January 30, 2013
In my world, we think a lot about reaching affluent audiences wi ...
- Couch-surfing Sites Appeal Beyond Backpackers
Engage:Affluent, Layton Han - Friday, January 25, 2013
In a review of luxury travel trends, I cited unique experiences, exot ...
- For CPGs, Club Stores Are Red Hot
Marketing Daily, Sarah Mahoney - Wednesday, January 23, 2013
"It surprised us that even though these clubs are among the bigge ...
- BMW Expands Partnership With Fairmont
Marketing Daily, Karl Greenberg - Wednesday, January 23, 2013
BMW of North America is expanding its partnership with Fairmont Hotels &am ...
- New Year's Resolutions (And The Deeper Meaning Behind Them)
Engage:Affluent, Stephen Kraus - Wednesday, January 16, 2013
I've always loved the start of a new year. New Year's Ev ...
- Affluents Do What Affluents Do
Research Brief, Jack Loechner - Tuesday, January 8, 2013
According to Martini Media, announcing the results of their latest Affluent Onli ...
- Shullman: Affluent People Bullish On Economy
Marketing Daily, Karl Greenberg - Thursday, January 3, 2013
A lot of studies have come out in recent weeks predicting h ...
- Younger People, Social Media Shape Travel Trends for 2013
Engage:Affluent, Layton Han - Wednesday, December 26, 2012
When Virgin Galactic launched in 2004, I think we all knew th ...
- 'Mass Affluent' May Boost Retail Biz, Federal Coffers
MediaDailyNews, Wayne Friedman - Wednesday, December 19, 2012
The "Mass Affluent" -- those likely to be subjected to increased tax ...
- Seeking Simplification (In Theory, At Least)
Engage:Affluent, Stephen Kraus - Wednesday, December 19, 2012
In each of the last 36 years, we have begun the analys ...
- Near Entry-Luxury Segment A No-Man's Land?
Marketing Daily, Karl Greenberg - Thursday, December 13, 2012
GfK's Automotive Intentions and Purchases study finds that both consideration and loyal ...
- 5 Tips Luxury Marketers Can Learn From Showtime's 'Homeland'
Engage:Affluent, Carol Banks Setter - Wednesday, December 12, 2012
"Homeland," Showtime's 2012 Emmy-winning series, is a story of heroic efforts ...
- How The Best Luxury Brands Embrace The Social Revolution
Engage:Affluent, Ranvir Gujral - Wednesday, December 5, 2012
Last time I was in New York, I found myself ducking in ...
- Q&A: For Affluent Gen Y, Confidence Soars
Marketing Daily, Sarah Mahoney - Thursday, November 29, 2012
It won't take much to brighten the spirits of affluent consumers. ...
- Sugar Plums Or Lumps of Coal? What To Make Of The Holiday Forecasts
Engage:Affluent, Layton Han - Wednesday, November 28, 2012
Reading the outlook reports for Holiday 2012 can really make your he ...
- Money On Their Minds: A Look At Investments (Part 2)
Engage:Affluent, Stephen Kraus - Wednesday, November 21, 2012
Last month, we began exploring the roles of money and financial servic ...
- Jim Vurpillat: Cadillac ATS Ushers In New Buyers
Marketing Daily, Karl Greenberg - Friday, November 16, 2012
The new car gives the brand some legitimacy around backing public a ...
- Booming Affluence In China
Around the Net In Brand Marketing, Karl Greenberg - Friday, November 16, 2012
China wants its economic engine to be fueled by more domestic deman ...
- Discerning Tastes Seek Digital Details
Engage:Affluent, Kyle Priest - Wednesday, November 14, 2012
Savvy affluent consumers have always had discerning taste. The trends we s ...
- Because You're Worth It: Marketing To An Audience That Treats Itself
Engage:Affluent, Skip Brand - Thursday, November 1, 2012
While most Americans will be celebrating modestly this holiday season, affluent customer ...
- Who Has Spent $300+ On A Camera?
Marketing Daily, Nina Lentini - Wednesday, October 31, 2012
Top 10 DMAs in which adults who say they have spent $3 ...