- WPP's Superunion Expands Capabilities, Geographic Footprint
Mediapsssst, Richard Whitman - Friday, December 3, 2021
The firm is expanding beyond its roots as a traditional branding agen ...
- Hesz To Join Dentsu Intl. As Global Chief Strategy Officer
People on the Move, Steve McClellan - Friday, December 3, 2021
Dentsu International has named Alex Hesz Global Chief Strategy Officer, effective ...
- What Do Astrophysics And Ad Economy Forecasts Have In Common?
RTBlog, Joe Mandese - Monday, December 6, 2021
The answer, of course, is planets. ...
- U.N. Fights Online Violence Via 'Bodyright' Copyright Symbol
Digital News Daily, Colin Kirkland - Thursday, December 2, 2021
Today, the United Nations sexual and reproductive health and rights agency (UNFP ...
- Audible Puts $200 Million Global Media Assignment In Review
MAD, Steve McClellan - Thursday, December 2, 2021
Audible didn't confirm participants but it's believed that the company has issu ...
- Doner Sets Up "Creative Commerce" Agency In Toronto
Mediapsssst, Richard Whitman - Thursday, December 2, 2021
It's called DonerNorth and at its core are two existing MDC Partne ...
- WPP's Landor & Fitch Names Bloomfield Global CMO
People on the Move, Steve McClellan - Thursday, December 2, 2021
WPP branding agency Landor & Fitch has appointed Jane Bloomfield as Glob ...
- Why Auto Brands Need to Go Big or Stay Home
MAD, Anna Mader - Wednesday, December 1, 2021
Auto shows are some of the biggest experiential marketing events in t ...
- Heymann Reunites With Droga At Accenture Interactive
MAD, Steve McClellan - Wednesday, December 1, 2021
Neil Heymann has been named Global Chief Creative Officer at Accenture's b ...
- Empower Expands To Atlanta With 'Culture Center Hub'
MAD, Steve McClellan - Wednesday, December 1, 2021
The expansion follows five years of double-digit revenue growth and the additi ...
- IPG Mediabrands Rating TV News Buys Based On Misinformation, Will Use In Upfront
MediaDailyNews, Joe Mandese - Thursday, December 2, 2021
The deal with NewsGuard is exclusive to IPG clients, and covers 1 ...
- WPP Bolsters Commerce Practice With Cloud Commerce Group Acquisition
MAD, Steve McClellan - Tuesday, November 30, 2021
WPP said the acquisition reflects ongoing investment in its commerce offering ...
- Hill Holliday Named Creative, Strategy AOR For Valvoline
MAD, Todd Wasserman - Tuesday, November 30, 2021
Valvoline makes its own motor oil, additives and lubricants and operates a ...
- Volkswagen Partners With Amazon For AR Experience, Supports U.S. Soccer
Marketing Daily, Tanya Gazdik - Tuesday, November 30, 2021
By recording the virtual drives, customers can unlock three free months ...
- Ogilvy Is The Most Creative Agency Network In The World, According To WARC
Mediapsssst, Richard Whitman - Tuesday, November 30, 2021
The organization has released the results of its annual WARC Creative 1 ...
- S4 Capital Appoints Basterfield As Its New CFO
People on the Move, Steve McClellan - Tuesday, November 30, 2021
S4 Capital has named Mary Basterfield as its new Chief Financial Offic ...
- Media.Monks Merges With Salesforce Specialist To Expand Data, CRM
Search & Performance Marketing Daily, Laurie Sullivan - Wednesday, December 1, 2021
S4 Capital on Wednesday announced a merger between Maverick Digital and Media.Mon ...
- Engine Creative's Social Unit Wins Bowflex Assignment
Accounts on the Move, Steve McClellan - Monday, November 29, 2021
NGN LAB, Engine Creative’s newly established social media unit, has won i ...
- Deloitte Digital Acquires Content Agency Madras Global
Email Marketing Daily, Ray Schultz - Tuesday, November 30, 2021
The combined firms will facilitate personal content at scale in diverse channel ...
- Work From Anywhere: Don't Force Your Agency Back Into The Office
MAD, Lesley Bielby - Monday, November 29, 2021
I believe that agencies that refuse to offer each employee the choi ...
- Carat USA CEO Steele Returning To Publicis Groupe In New Global Role
MAD, Steve McClellan - Monday, November 29, 2021
Steele has led Carat USA for the last two years. Earlier s ...
- Interpublic Named To Dow Jones' NA Sustainability Index
Mediapsssst, Richard Whitman - Monday, November 29, 2021
The Index is a widely acknowledged standard for measuring corporate environmental, soci ...
- Labelium Adds Talent Development, Americas Role
People on the Move, Steve McClellan - Monday, November 29, 2021
Performance marketing agency Labelium has tapped Diana de la Torriente, former senior vi ...
- Pandemic, Brand Citizenship, Consumer Identifiers Will Shape 2022 Media Strategies
Research Intelligencer, - Tuesday, November 30, 2021
Likening the current period to past times of crisis and recession th ...
- Stagwell Setting Up Singapore Office
Mediapsssst, Richard Whitman - Friday, November 26, 2021
The office is being led by Randy Duax, who previously served ...
- Why Omnicom Has A Bad Case Of Typoglycemia
RTBlog, Joe Mandese - Monday, November 29, 2021
One can only imagine what went through John Wren's head when ne ...
- Zenith Wins Eli Lilly's U.S. Media AOR Account
MAD, Steve McClellan - Wednesday, November 24, 2021
Incumbent OMD held the account for two decades and participated in t ...
- VW Group To Put $2.6 Billion Global Media Account In Review
MAD, Steve McClellan - Tuesday, November 23, 2021
Omnicom Media Group's PHD, which won the business in 2016, will defen ...
- U. Of TexasTo Retain Stan Richards Name On Its Ad School
Mediapsssst, Richard Whitman - Tuesday, November 23, 2021
Richards created a firestorm last October when word surfaced that during ...
- Argonaut Promotes Two, Continues To Expand NY Office
MAD, Steve McClellan - Monday, November 22, 2021
The promotions and new talent follow the opening of the agency's N ...