- BBH USA Takes On Florida's 'Don't Say Gay' Bill With Pro Bono Project
Mediapsssst, Richard Whitman - Friday, March 3, 2023
The agency teamed with a group at Miami's Alliance For LGBTQ You ...
- Gannett-Owned Agency LocaliQ Redefines Digital Marketing Strategy With Brand Overhaul
Performance Marketing Insider, Laurie Sullivan - Monday, March 6, 2023
Digital agency LocaliQ, which supports local media including search, began a transformati ...
- Ogilvy New York Selects Price As President, De Blois Upped To COO Ogilvy North America
MAD, Fern Siegel - Thursday, March 2, 2023
Both will report directly to Devika Bulchandani, Global CEO of Ogilvy. ...
- Stagwell's Penn: 'We're Too Big To Ignore In The Marketplace'
Mediapsssst, Richard Whitman - Thursday, March 2, 2023
Penn reaffirmed the company's long-term goal of 10% to 12% organic grow ...
- Musicnotes Selects Planet Propaganda As First Creative AOR
Accounts on the Move, Fern Siegel - Wednesday, March 1, 2023
A new brand platform and identity, including an integrated ad campaign, a ...
- Phygital Phantoms, Aliens And Other Mobile Mysteries Of The Week
Mobile Insider, Joe Mandese - Thursday, March 2, 2023
Independent agency SCS calls "phygital phantoms" a new mobile consumer archetype. ...
- Cashmere Names Dattalo EVP, Executive Creative Director
People on the Move, Fern Siegel - Wednesday, March 1, 2023
Dattalo will lead creative efforts for Taco Bell, Google, Budweiser and Disne ...
- Nick Brien's Next New Game (Turns Out, It's Gaming)
MediaDailyNews, Joe Mandese - Wednesday, March 1, 2023
The former top media boss at Dentsu, Interpublic and Publicis has join ...
- Havas Media Vet Jason Kanefsky Moves On
MediaDailyNews, Joe Mandese - Wednesday, March 1, 2023
After 30 years with the agency, Kanefsky is forming his own adviso ...
- In-Housing Company Oliver Unveils Diversity-Focused Unit InKroud
Mediapsssst, Richard Whitman - Tuesday, February 28, 2023
According to the company the unit was created in response to Oliv ...
- Dagger Hires Hatfield As SVP, Account Management
People on the Move, Fern Siegel - Wednesday, March 1, 2023
A 20-year agency vet, Hatfield previously held chief client officer roles ...
- Manebrea Selects BMB As Creative Partner, New Work Expected This Spring
Accounts on the Move, Fern Siegel - Monday, February 27, 2023
Founded in Biella in 1846, Manebrea is the oldest active brewery ...
- IPG's McCann Taps Campopiano For Dual Creative Role
MAD, Steve McClellan - Monday, February 27, 2023
Campopiano most recently served as Worldwide Chief Creative Officer at Grey, whe ...
- Pfizer Launches $1.5 B Global Review: Includes Media, Creative, PR
MAD, Steve McClellan - Monday, February 27, 2023
The review is global and will be managed in-house by CMO Dr ...
- R/GA Promotes Rolfe To Chair, Names Forbes Interim CEO
MAD, Joe Mandese - Monday, February 27, 2023
The appointments follow former Global CEO Sean Lyons' departure for Accenture S ...
- MRC Accredits Mediaocean Stack For Ad Verification Across Digital Media, Including CTV
MediaDailyNews, Joe Mandese - Tuesday, February 28, 2023
The new accreditations follow renewals of previous ones granted to Mediaocean ad-servi ...
- GroupM: Don't Stop The Presses, Unveils Plan To Vet Local News Sites Worldwide
MediaDailyNews, Joe Mandese - Tuesday, February 28, 2023
GroupM this morning announced a deal utilizing a nonprofit organization to v ...
- Barbarian's 'Maker Days' Hackathon Is Back After COVID Hiatus
Mediapsssst, Richard Whitman - Monday, February 27, 2023
There are a couple of twists this year. For one, the competition ...
- Pegasus Bank Taps Baker & Bonner As Branding, Creative AOR
Accounts on the Move, Fern Siegel - Friday, February 24, 2023
The Dallas-based agency will launch a new creative campaign in early sum ...
- Urging Your Clients To Transform? Look To Your Own Business First
MAD, Anna Hickey - Friday, February 24, 2023
If you're not fundamentally changing the way you engage with customers you' ...
- El Pollo Loco Taps Omnicom's Organic For AOR Duties
MAD, Steve McClellan - Friday, February 24, 2023
Organic is partnering with Austin TX-based Third Ear (formerly LatinWorks), also pa ...
- Volvo Launches 'For Life' Brand Platform
Marketing Daily, Tanya Gazdik - Sunday, February 26, 2023
The Swedish automaker aims to ignite a conversation with consumers around t ...
- Performance Art Selects Sprouse As Creative Director
People on the Move, Fern Siegel - Friday, February 24, 2023
Previously, Sprouse was creative director at BBH USA, where he helped sha ...
- IPG's Mediabrands Wins $1.4 Billion GEICO Media Review
MAD, Steve McClellan - Thursday, February 23, 2023
According to the companies, their collaboration going forward "will modernize GEICO's ...
- Wavemaker Wins $50M Global Media Business For Back Market
MAD, Steve McClellan - Wednesday, February 22, 2023
Founded eight years ago, the Paris-based company is expanding to the U. ...
- VB+Partners Named AOR For Girl Scouts USA
MAD, Steve McClellan - Wednesday, February 22, 2023
The agency will be responsible for brand development including research, brand platfor ...
- Omnicom's RAPP Launches 'Table Makers' Mentorship Program
Mediapsssst, Richard Whitman - Wednesday, February 22, 2023
With a goal of increasing BIPOC talent retention and developing talent with ...
- 'Aisles For All' Campaign Expands To Black And Women's History Months
MAD, Steve McClellan - Tuesday, February 21, 2023
Agency Blue Chip created Aisles for All for P&G and supermarket cha ...
- DMi Partners Ups 4 Staffers To VP Roles
MAD, Fern Siegel - Tuesday, February 21, 2023
The Philadelphia-based DMi Partners reported a 26% uptick in revenue year-over-year. ...
- Former Wunderman Thompson Data CEO Joins Incubeta Board
Mediapsssst, Richard Whitman - Tuesday, February 21, 2023
Jacques van Niekerk will work closely with Incubeta's Global CEO, Lars Lehn ...