- Pro Pickleball Association Taps Bota Box Breeze As Official Wine Partner
Marketing Daily, Teresa Buyikian - Friday, December 27, 2024
The collab developed because light wines and pickleball both "appeal to consume ...
- Bacardi Coquito Toasts Christmas In Social Push
Out to Launch, Fern Siegel - Thursday, December 19, 2024
Bacardi's ready-to serve cocktail is now running a social campaign celebrating Puer ...
- La Marca Prosecco Invites Drinkers To Celebrate Less-Formal Occasions
Marketing Daily, Teresa Buyikian - Wednesday, December 18, 2024
New spot shows revelers enjoying La Marca at scenes ranging from ...
- Robotic Arm Paints Limited-Edition Maison Hennessy Decanters
Marketing Daily, Teresa Buyikian - Monday, December 16, 2024
Generative artist Florian Zumbrunn used pre-written algorithms to "autonomously generate new artwor ...
- Natural Light Introduces Beer Fridge That Makes Consumers Better Neighbors
Marketing Daily, Teresa Buyikian - Friday, December 13, 2024
Part of a contest promo, double-sided beer fridge is installed along t ...
- The Glenlivet Launches 'Take Back the Tartan'
Marketing Daily, Teresa Buyikian - Monday, December 9, 2024
The brand tapped Lochcarron of Scotland to design and produce The Glenliv ...
- Smirnoff, Saweetie Team Up For Icy NYC Holiday Pop-Up
Marketing Daily, Teresa Buyikian - Friday, December 6, 2024
Rap star will appear at brand's one-day experiential event in New Yo ...
- Coors Light Beer Bows Make Bad Holiday Gifts Better
Marketing Daily, Teresa Buyikian - Friday, December 6, 2024
Coors Light-branded bows contain the key to the gift itself: a ...
- White Claw Promotes Togetherness In Campaign Featuring Social Media Star
Marketing Daily, Teresa Buyikian - Wednesday, December 4, 2024
Brittany Broski offers helicopter rides -- and White Claw -- to peop ...
- Kahlua Teams With Cardi B For Chocolate Sips, Whipshots Collab
Marketing Daily, Teresa Buyikian - Wednesday, November 27, 2024
Whipshots, co-founded by Cardi B herself, are vodka-infused nondairy whipped shots th ...
- Miller Light Takes Virtual Fireplace To Next Level With YuleLager
Marketing Daily, Teresa Buyikian - Wednesday, November 27, 2024
The YuleLager is an actual IRL digital fireplace, but with a f ...
- Bud Light Taps Comedian Shane Gillis To Celebrate College Football
Marketing Daily, Teresa Buyikian - Monday, November 25, 2024
Gillis realizes he's in the wrong commercial, a high-fashion one for cologn ...
- Guinness Celebrates African Heritage With Fonio Stout
Marketing Daily, Teresa Buyikian - Monday, November 18, 2024
The beer maker's first location outside Ireland was a brewery in We ...
- Rapper Yung Gravy Gets 'Basted' In Skrewball Whiskey Campaign
Marketing Daily, Teresa Buyikian - Friday, November 15, 2024
In one spot, the rapper fills a turkey baster with Skrewball Pean ...
- Johnnie Walker Taps Priyanka Chopra Jonas For Apres Skiwear Collab
Marketing Daily, Teresa Buyikian - Thursday, November 14, 2024
As brand ambassador, Chopra Jonas appears in online videos promoting the collaborati ...
- Hard Mtn Dew Provides Winning Escape From Family Holiday Drama
Marketing Daily, Teresa Buyikian - Tuesday, November 12, 2024
Winner of the "Ditch Your Family" sweepstakes gets round-trip airfare and hot ...
- Heineken Promotes Alison Payne To CMO
Marketing Daily, Teresa Buyikian - Monday, November 11, 2024
Payne is actually returning to Heineken USA from Heineken's Global Commerce leadersh ...
- Angostura Bitters Turns 200, Raises Glass To Cocktail Creativity
MAD, Fern Siegel - Thursday, November 7, 2024
The anniversary offers a limited-edition set and new campaign - 200 Yea ...
- Winemaker Launches Sutter Home For Hope Campaign To Benefit Breast Cancer Foundation
Marketing Daily, Teresa Buyikian - Monday, November 4, 2024
No purchase necessary to enable winemaker to donate to the cause: Custome ...
- Barefoot Wine Promo With Simone Biles Gives Fans 'WAG' Experience
Marketing Daily, Teresa Buyikian - Thursday, October 31, 2024
Winner of contest gets to watch Nov. 17 NFL game with t ...
- Simply Spiked Contest Will Provide 'Bachelor'-Approved Date For The Holidays
Marketing Daily, Teresa Buyikian - Tuesday, October 29, 2024
"The Bachelor" contestant and fan favorite Tyler Cameron will help winner ...
- Tequila Don Gato Celebrates Lucha Libre, Cats, Tequila In Video Series
Marketing Daily, Teresa Buyikian - Monday, October 28, 2024
Tequila Don Gato was "inspired" by the story of a fictional Mexic ...
- Absolut Launches 'Wicked' Collaboration With Universal For Film Release
Marketing Daily, Teresa Buyikian - Tuesday, October 22, 2024
The "Wicked" partnership offers fans a new branded cocktail kit, recipes a ...
- Heineken Hacks Live Concertgoer Phones, Converts Them To 'Boring Mode'
MediaDailyNews, Joe Mandese - Monday, October 21, 2024
The stunt was designed to encourage people to be present in t ...
- Snoop Dogg and Dr. Dre Release First Hard Spirit, Still G.I.N.
Marketing Daily, Teresa Buyikian - Wednesday, October 16, 2024
Still G.I.N. By Dre and Snoop is described by the brand ...
- BBDO NY Tells Dewar's 'Story' In New Global Positioning
MAD, Fern Siegel - Friday, October 11, 2024
The whisky's nearly 180-year legacy is celebrated in a new worldwide campa ...
- Ugly Dogs Compete To Be 'Scariest Spokesb*tch' Courtesy Of Mango Shotta Tequila
Marketing Daily, Teresa Buyikian - Friday, October 4, 2024
The contest was inspired by the brand's "ugly" eerie skeleton dog masc ...
- Served Neat: Kentucky Bourbon Trail Reintroduced As Tourist Destination
MAD, Fern Siegel - Monday, September 30, 2024
Some 42 distilleries are available to tour. The creative revamped the websi ...
- Jack Daniel's Rolls Out RTD Hard Tea Nationwide
Marketing Daily, Teresa Buyikian - Thursday, September 26, 2024
The brand, a partner with the Academy of Country Music, has tapp ...
- Bulleit Whiskey Taps Into 'Frontier Mindset' In New Brand Effort
Marketing Daily, Teresa Buyikian - Wednesday, September 25, 2024
The whiskey recently launched "We Aren't Made To Be Still," its large ...