- Kidde Consolidates Media Account With Acadia
MAD, Steve McClellan - Monday, December 15, 2025
The remit includes retail media and organic management on Amazon, utilizing Amaz ...
- Supreme Court Avoids Video Privacy Battles
MediaDailyNews, Wendy Davis - Monday, December 8, 2025
The Supreme Court on Monday declined to intervene in two separate disput ...
- Google Presses Judge To Cancel $425M Privacy Verdict
MediaDailyNews, Wendy Davis - Friday, December 5, 2025
Google is pressing a federal judge to vacate a jury verdict requiri ...
- From Basket To Behavior: Causal Data Identifies CPG Purchases
Data & Programmatic Insider, Laurie Sullivan - Monday, December 1, 2025
What if CPG marketers had technology to identify and track purchases f ...
- Google Lacks Grounds To Nix $425 Million Privacy Verdict, Smartphone Users Argue
MediaDailyNews, Wendy Davis - Friday, November 21, 2025
Smartphone users are fighting Google's bid to scrap a jury verdict requiri ...
- ABM AI: New Technology Being Implemented In B2B Space
Email Insider, Ray Schultz - Friday, November 21, 2025
A new study finds that 71.2% of companies polled implement ABM strategie ...
- Web User Aims To Revive Wiretap Case Against Eating Disorder Site
MediaDailyNews, Wendy Davis - Thursday, November 20, 2025
Attorneys for a woman diagnosed with anorexia are attempting to revive h ...
- To Understand First We Have To Understand
Brand Insider, Micheal P. Gumbert - Tuesday, November 18, 2025
Medtronic's Senior Paid Media Specialist writes, "What metric is the success ...
- Microsoft, Nvidia Invest Billions In Anthropic
MediaDailyNews, Laurie Sullivan - Tuesday, November 18, 2025
As part of the partnership announced Tuesday, NVIDIA and Microsoft will inve ...
- Google Releases Agentic Models For Advertisers
MediaDailyNews, Laurie Sullivan - Wednesday, November 12, 2025
Google's Gemini AI models will now power two agentic agents to he ...
- PMG's Final Frontier: Data At The 'Speed Of Thought'
MediaDailyNews, Joe Mandese - Tuesday, November 11, 2025
The agency claims the recently acquired data enables its homegrown Alli syst ...
- Seasonal Monkey Business: Mailchimp Offers New Holiday Tools For Retailers
Email Insider, Ray Schultz - Thursday, November 6, 2025
Mailchimp has unveiled new features that offer stronger segmentation and an enhanc ...
- Judge Throws Out Privacy Suit Against Audible
MediaDailyNews, Wendy Davis - Wednesday, November 5, 2025
A federal judge on Tuesday threw out a lawsuit accusing Amazon's Audib ...
- In Industry First, DoubleVerify Will Validate Non-Human Agent Traffic
MediaDailyNews, Laurie Sullivan - Tuesday, November 4, 2025
The new service will validate "declared AI" agents such as ChatGPT, Clau ...
- Tech Pioneer In Predicting Customer Value, Data Integration Joins AI Startup
Performance Marketing Insider, Laurie Sullivan - Tuesday, November 4, 2025
Tzahi Zilbershtein has been a tech pioneer in the integration of first-par ...
- LinkedIn Touts Major Engagement Boosts, Solid Ad Biz
MediaDailyNews, Colin Kirkland - Friday, October 31, 2025
Filling in a gap in its previous earnings report, Microsoft has announc ...
- Amazon, Open AI Strike $38B Deal For Nvidia Chips
MediaDailyNews, Laurie Sullivan - Monday, November 3, 2025
Amazon Web Services has signed a $38 billion deal to supply OpenAI ...
- TrillerTV Urges SCOTUS To Turn Down Video Privacy Case
MediaDailyNews, Wendy Davis - Tuesday, October 28, 2025
TrillerTV on Monday urged the Supreme Court to turn away a streami ...
- Adalytics To Judge: Throw Out DoubleVerify 'Bot' Traffic Suit
MediaDailyNews, Wendy Davis - Monday, October 27, 2025
Analytics company Adalytics is pressing a federal judge to dismiss DoubleVerify's defamati ...
- Google Urges Judge To Vacate $425 Million Privacy Verdict
MediaDailyNews, Wendy Davis - Thursday, October 23, 2025
Google is urging a federal judge to scrap a jury's decision th ...
- Open Programmatic CTV: Roku Dominates, Apple Rising
Advanced TV Insider, Wayne Friedman - Thursday, October 23, 2025
Roku's share of the market dipped 3% in Q3 vs. Q2 th ...
- Judge Sides With Eating Disorder Site In Privacy Suit Over Tracking
MediaDailyNews, Wendy Davis - Monday, October 20, 2025
California's wiretap law "was a mess from the get-go," U.S. District Cou ...
- DoubleVerify, Microsoft Boost Measurement Authentication
MediaDailyNews, Laurie Sullivan - Friday, October 17, 2025
DoubleVerify has expanded its partnership with Microsoft Advertising to further authenticate measureme ...
- Confessions From Media Two's Assoc Dir Media & Strategy: Olympics Over Super Bowl, Testing, And Analytics
Brand Insider, Barbie Romero - Tuesday, October 14, 2025
Kelli Hashimoto, Associate Director, Media & Strategy, Media Two Interactive shares h ...
- Chatbots: Say Whatever You Want, Just Spell My URL Right
Media 3.0, Joe Mandese - Monday, October 13, 2025
Like any media brand - or pretty much any brand at a ...
- DoubleVerify Battles Adalytics Over 'Bot' Report
MediaDailyNews, Wendy Davis - Friday, October 10, 2025
DoubleVerify is urging a federal judge to allow it to proceed wi ...
- Synthesizing Human Experience
Planning & Buying Insider, Joe Mandese - Monday, October 13, 2025
The future of media and marketing research will be an increasingly synthet ...
- More Sharing For Streaming: Nearly 40% Of U.S. Titles
Advanced TV Insider, Wayne Friedman - Wednesday, October 8, 2025
Of 172,000 U.S. titles, 67,000 appeared on two or more services ...
- Publishers Can Protect Content At Page Level With Access Control Tool
Publishers Daily, Ray Schultz - Tuesday, October 7, 2025
Human says it can detect invalid traffic with Page Advertising Protection. ...
- Microsoft Won't Face Privacy Suit Over 'Session Replay,' Court Confirms
MediaDailyNews, Wendy Davis - Friday, October 3, 2025
A federal appellate court has refused to grant a new hearing ...