Tag results for "analytics"
- Bernie Sanders' BERN Will Search And Target VotersThe online tool allows anyone to contribute to the campaign's voter databas ...
- DoubleVerify To Announce Further MRC AccreditationThis "stamp of approval" by industry lead organizations expands globally in oth ...
- Search Analytics Tool Moves Into Financial, Investor MarketsAnalytics provider SimilarWeb has moved into the financial space with the laun ...
- Survata, Oracle Team Up On Moat Analytics IntegrationSurvata and Moat will announce an integration Thursday that will give advertise ...
- Litmus Names Several New Email Execs And a Board MemberStacey Epstein, president of Zinc, has been named to the Litmus boar ...
- 'Reporter's' Notebook: ARF Conference, Day TwoJERSEY CITY, NJ -- The second day of the Advertising Research Foundation ...
- Google 'Signed Exchanges' Let Publishers Use Their URLs For AMP PagesPublishers will need to use the Signed Exchanges standard. The technology allo ...
- Facebook Further Automates Some Core Advertising, Business ToolsOn Tuesday Facebook announced a few changes to simplify and clean ...
- Google's Deindexing Bug: Random Or Systematic?Google confirmed that a bug on April 5 caused website pages ...
- Hotel Websites Leak Personal Data On Guests: SymantecA Symantec study shows that two out of three hotel websites le ...
- Infutor Names Senat As VP Of Strategic PartnershipsZora Senat, who was previously president of Exact Data, will oversee Infutor ...
- Former Google Analytics Director Paul Pellman Jumps To Kazoo, Company RebrandsAustin-based YouEarnedIt and HighGround have merged to rebrand as Kazoo, reflecting the ...
- Vrbo Ad Campaign Reflects New Pronunciation, Ver-BowJust days after Vrbo changed the pronunciation of its name, it launch ...
- Former Turner VP Embraces Data, 'Radical Transparency' As Narrative Operations Lead"We took that notion of transparency that allies to data and t ...
- Data Proud: 40% Say Their First-Party Info Is Pulling ROIEmail data budgets are rising for almost half of all firms, ...
- Advisory: Migrating Marketing Email To The CloudCompanies need deep analytics to track email behaviors and indicators of malicio ...
- Return Path Debuts AI-Driven Email Delivery Monitoring ToolSmartSeeds relies on artificial intelligent personas that mimic how real people intera ...
- ClickDimensions Acquires Sweetspot, Marketing Dashboard VendorThe purchase provides ClickDimensions with expanded analytics capability, the company says. ...
- Kaltura Debuts Email Marketing Video ToolThe service will allow users to create and share personalized video messag ...
- Brands Can Track In-Store Visits, Lift To OTT, CTV Ads ServedSimpli.fi announced Tuesday the ability to track the increase in ad sal ...
- Meredith Announces Senior Promotions, Pub Ocean Launches Consultancy ServicesLee Slattery, vice president and group publisher, will add oversight of Sha ...
- Pub Ocean, Prezna Team, Provide Publishers With Revenue Attribution ToolsThe alliance means publishers can make instant, revenue-driven decisions, based on conte ...
- IAB: 78% Of Brands Expect To Spend More On Data In 2019Brands expect to increase their spending on data and data-related services ...
- Report Finds Industry Salaries Well Into Six FiguresMondo, a staffing agency specializing in tech and digital marketing talent, ...
- Google Eliminates Paid-Search Average Position MetricThe elimination of Google's paid-search average position metric is the most significa ...
- Singular Working On Cross-Device Attribution To Pre-Determine Campaign ROIThe platform plans to build simulation models to pre-determine ROI investments bas ...
- Google To Shutter Average Position MetricGoogle will retire the average position reporting metrics used in Google A ...
- DoubleVerify Acquires Zentrick, Integrates Video Tech Into AnalyticsDoubleVerify's acquisition of digital video tech company Zentrick enables the creation ...
- Certona Upgrades Link With Salesforce Commerce CloudThe upgrade will enhance compatibility between Certona and the Commerce Cloud, t ...
- Reddit App Install Ads Added To Advertising LineupReddit has introduced additional options for performance advertisers to help them optimi ...
