- Epoch AI: Consumers Are Nervous About Privacy
Email Insider, Ray Schultz - Monday, January 29, 2024
Consumers are more trusting about use of their data in general ...
- Baidu's Live Streaming Plans Fail To Materialize
MediaDailyNews, Laurie Sullivan - Wednesday, January 3, 2024
Baidu's $3.6 billion deal for Joyy's YY Live has expired three yea ...
- AR NFT Platform Expands Collectibles, Perks For Moviegoers
MediaDailyNews, Colin Kirkland - Wednesday, December 20, 2023
AR platform Really, which gives film enthusiasts digital collectible movie tickets a ...
- Havas Acquires Klareco Communications, Strengthens Strategic Muscle In APAC
MAD, Fern Siegel - Friday, December 1, 2023
Once the deal closes, the agency will be renamed H/Advisors Klareco. ...
- TikTok Promises Billions To Europe, Ramps Up Focus On Data Security
MediaDailyNews, Colin Kirkland - Thursday, November 30, 2023
As part of its Project Clover security and sustainability program, TikTok h ...
- ByteDance To Restructure Its Gaming Brand, Plans Mass Layoffs
MediaDailyNews, Colin Kirkland - Monday, November 27, 2023
ByteDance is restructuring Nuverse, its gaming brand, and plans to lay o ...
- WPP Employee, Others Under Investigation By Authorities In China
MAD, Steve McClellan - Monday, October 23, 2023
Last week a GroupM employee and two former employees were detained ...
- Google Faces Antitrust Probe In Japan For Search Practices
MediaDailyNews, Laurie Sullivan - Monday, October 23, 2023
The Japan Fair Trade Commission on Monday said it would look in ...
- The Password Plague: Consumers Are Abandoning Purchases Out Of Frustration
Email Insider, Ray Schultz - Monday, October 16, 2023
Consumers are also leaving websites, but many approve of biometrics as ...
- Baidu Builds AI-Ad Platform To Compete With Google As China Releases 70 LLMs
MediaDailyNews, Laurie Sullivan - Tuesday, September 12, 2023
Baidu has debuted QingGe, a marketing platform based on AI that t ...
- MikMak Acquires ChannelAdvisor's Shoppable Media, Brand Analytics Product Lines
Search & Performance Marketing Daily, Laurie Sullivan - Wednesday, August 16, 2023
Rachel Tipograph, founder of global software platform MikMak, is now leading t ...
- The AI Pie: Tech And Finance Teams Most Likely To See Spending Hikes
Email Insider, Ray Schultz - Thursday, August 10, 2023
Globally, 100% of Chinese companies are planning AI increases, versus 92% ...
- Lepine Will Lead Dynata's APAC Business
People on the Move, Fern Siegel - Tuesday, August 1, 2023
A 30-year marketing vet, Lepine will solid the company's position as t ...
- TikTok To Launch Its First Shopping Center In The U.S.
Digital News Daily, Colin Kirkland - Wednesday, July 26, 2023
TikTok will launch its "TikTok Shop Shopping Center" in the U.S. ...
- Banks Top Ranking Of Most Valuable Brands In Southeast Asia
Research Intelligencer, Robert Williams - Wednesday, July 19, 2023
Kantar's ranking of most valuable brands in the region highlights opportunities f ...
- M&C Saatchi Performance Elevates Chaudhary To Global CEO
MAD, Steve McClellan - Thursday, June 29, 2023
Chaudhary succeeds James Hilton, the agency's Founder/CEO, who will continue his ro ...
- Bonchon's VP of Marketing's Well Deserved Just Desserts
Brand Insider: Behind The Scenes, Lisa Singer - Tuesday, June 27, 2023
"Don't you ever thank somebody else for the work that you di ...
- Bumble Plans To Bring New Stand-alone 'BFF' App To U.S. This Summer
Digital News Daily, Colin Kirkland - Thursday, June 22, 2023
Bumble, the dating app where women make the first move, has announc ...
- YouTube To Launch First Official Shopping Channel, In South Korea: Report
Search & Performance Marketing Daily, Laurie Sullivan - Wednesday, June 21, 2023
Channel will operate in the Korean language and begin as a 90-d ...
- Piracy Subscription Purchases Often Lead To Additional Fraud: Study
Email Marketing Daily, Ray Schultz - Wednesday, June 21, 2023
Most people who paid for a pirate subscription by credit card h ...
- Asian Theaters Try Creative Ways To Lure Back Moviegoers
Around the Net In Brand Marketing, Tanya Gazdik - Monday, June 19, 2023
Pet-friendly theaters and cosplay are two creative ways theaters in Asia a ...
- YouTube Expands Eligibility To Its Partner And Shopping Affiliate Programs
Digital News Daily, Colin Kirkland - Tuesday, June 13, 2023
YouTube is further expanding creator access by lowering its eligibility criteria a ...
- Titan Forms Strategic Email Alliance With GMO Internet
Email Marketing Daily, Ray Schultz - Wednesday, June 14, 2023
The partnership will facilitate email marketing by small businesses in Asia a ...
- Study Finds Male Actors, Voices Dominate Video Ads Globally
Search & Performance Marketing Daily, Laurie Sullivan - Monday, May 8, 2023
The study by Extreme Reach leveraged AI and machine-learning models to analy ...
- How Many Ad Trackers Load With A Page And Slow Browsers On Average?
Data & Programmatic Insider, Laurie Sullivan - Monday, April 24, 2023
On average, one in five domain-name system requests from a browser a ...
- Dentsu Finds Consumer Awareness Of Web3 Growing, Confusion About What It Is
MediaDailyNews, Joe Mandese - Friday, April 14, 2023
The findings, based on a study of 3,000 consumers in Japan, sho ...
- 70.3% Of Dentsu Survey Respondents Unaware Of Web3
Performance Marketing Insider, Laurie Sullivan - Friday, April 14, 2023
Awareness of Web3 is highest among males between the ages of ...
- Roku Maintains 50% Share In Programmatic CTV Advertising, Amazon Has Biggest YOY Increase
Television News Daily, Wayne Friedman - Thursday, April 13, 2023
Although Roku represents 50% of all programmatic CTV advertising in North Ameri ...
- Should Marketers Consider ByteDance's Instagram-Like App Lemon8?
Digital News Daily, Colin Kirkland - Wednesday, March 29, 2023
ByteDance is planning a global marketing push for the launch of Lemon ...
- Alibaba Splits Into 6 Groups - Will Google Follow?
Performance Marketing Insider, Laurie Sullivan - Wednesday, March 29, 2023
Alibaba, one of China's largest ecommerce companies, this week announced plans ...