First-party data company Dynata has named Mark Lepine its new
managing director for its Asia-Pacific (APAC) business.
A 30-year marketing vet, Lepine will oversee the company’s APAC operations.
Previously, he was managing director of APAC at Sydney Sampling International, which later merged with Research Now and rebranded as Dynata. He also held management posts at Gartner, WGSN and Forrester.
With Lepine’s arrival, the Sydney, Australia-based Dynata looks to continues to leverage its unrivalled expertise and resources, shaping the future of data-driven decision-making and solidifying its position as the premier provider of first-party data and insights in the region.Chris Watson, Dynata’s international managing director, said Lepine will "have a pivotal role in expanding our reach, elevating our market position and driving continued success across the Asia-Pacific region."