Tag results for "avod"
- Most Media Consumption Down in Q4, Including Paid StreamingAlthough U.S. consumers' consumption of most media has declined in the la ...
- Linear TV Shows Flat Q4 Ad Growth, Nearly On Par With Digital MediaFull-year 2023 is projected to see ad-revenue results for major TV-based compani ...
- Is Netflix In The Catbird Seat Now? Some Analysts Are ConvincedNetflix wouldn't have entered the advertising business unless it was convinced ...
- Netflix's Ad Tier Drives High U.S. Sign-Up Rate, Driven By Returning SubscribersThree-quarters of the subscriber adds initially drawn by the with-ads tier we ...
- YouTube Prepares Direct Hit On FASTS, With Streaming Channels HubYouTube has confirmed that it's testing a streaming channels hub -- potential ...
- Television Gains Relevance As Generation Z Gets OlderYounger Gen-Zers tend to spend more time with user-generated content, but th ...
- Spending On Video Programming Forecast To Slow To Decade LowEconomic pressures on advertising revenue are expected to force media companies ...
- Streaming Viewers Show High Tolerance For AdvertisingViewers of live television are more likely than streaming audiences to expre ...
- Agency Media Director: Trust Still An Issue For CTVCTV won't reach its full advertising potential until it can deliver ...
- Even 'Ad Intolerants' Watch Ad-Supported Services, But Enthusiasm For New AVODs Is ModestRelatively small percentages plan to subscribe using the new Disney+ and Netfl ...
- AVOD Platforms See Slower End Of-The-Year Growth Due To Weak Scatter MarketWhile AVOD platforms are projected to rise 27% to $9.6 billion th ...
- Billions For New Original Streaming Content? Your Recession Is Coming SoonWhat potential financial cuts might be coming to streamers -- perhaps ...
- 23% Of U.S. SVOD Subscribers Report Switching To AVOD Tiers In Q3Do Kantar's survey results suggest what kind of switching rates Disney+ a ...
- Study Shows Why "Hybrid" VOD Services Are The Model Of The FutureSubscriber retention is a major advantage of offering both ad-supported and subscription-driv ...
- U.S. Households Using Ad-Supported Streaming Services To Reach 52M By 2027That's a 6.7% CAGR, vs projected 33% growth over the same six-ye ...
- Disney+ AVOD Projected To Account For 88% Of Its Global Subs By 2028In contrast, Netflix's ad-supported tier is projected to make up just 2 ...
- National TV Ads Forecast To Decline 6.4% In 2023, AVOD/OTT To Rise 32%Magna projects a 4% decline in national TV network ad revenue ...
- Consumers Spend 6 Hours Per Week Watching Video On Phones, AVOD DominatesAd-supported video accounts for two of those hours, according to Parks Associat ...
- Global OTT SVOD, AVOD Revenues To Jump 55% By 2028SVOD projected to grow 28%, to $132 billion, versus 136% growth f ...
- Hybrid Tiers To Drive 42% Growth In AVOD Revenue By 2028The new ad-supported/subscription-supported Disney+ and Netflix offerings, along with other majors, a ...
- 23% Of Ad-Supported OTT Service Users Click On, Buy From AdsAbout 37 million U.S. households now use at least one AVOD ...
- What Will Brands Gain From The Newest Advertising Channels?Following the publication of Q3 earnings at the end of October, ...
- Dentsu Identifies 10 Trends Reshaping Media In 2023"This year we witnessed a very different geopolitical landscape and a n ...
- Some Creators Unhappy About Netflix Mid-Video Ads: ReportNetflix is also said to have no plans to share ad reve ...
- Data: SVOD, AVOD Subscriber Demos 'Overwhelmingly' AlikeEven when it comes to household income, U.S subscribers to ad-supported tie ...
- Ad-Free Vs. Ad-Supported Streaming Subscribers: Similar Distribution In Age, Gender, IncomeAd-supported and ad-free subscription services are "overwhelmingly similar in distribution in ter ...
- Americans Near 'Double Digits' Number Of Video ServicesConsumers now average 9.86 video services -- up from 8.8 a ye ...
- Senior Adults' Income Level A Major Factor In Signing On To TV StreamersLower income may be a factor in decision making when it com ...
- AVOD Streamers To Slow To 9% Growth In Q4, Hit $9.8B Total For 2022Strong double-digit percentage growth on U.S.-based AVOD services will slow dramatically ...
- Pestering Kids And Families Under The Rule Of Co-Viewing: Ad, Media Influences EverywhereA report by Precise TV and Giraffe Insights finds a majority ...
