Tag results for "banners"
- Sports Illustrated Asks Brands To 'Pay With Change,' Serves Ads With A Very Different Vibe"Age vibrantly," recommends a multivitamin ad, followed by one encouraging users ...
- AppLovin With MoPub Forecast To Process $15B In Annual Ad Spend By 2023Universal creative reporting, native ad format support and built-In GDPR consent fl ...
- Local Advertiser Survey Shows Social, Search Most Common Parts Of Media Mix -- And GrowingDigital media -- especially social and paid search -- dominate local advertiser ...
- Display Poised To Overtake Search In Digital B2B Ad MarketplaceAfter years of eroding to the rapidly rising paid-search advertising marketplace, digit ...
- AT&T Appeals to the Masses with a Hyper-Customized Video Campaign on SocialThere are brands that do what you do, but you know y ...
- CVS Aggregates Two Decades Of Data To Run Its Newly Launched Media NetworkCVS has introduced a media network that allows brands to buy ...
- IAB: Digital Ad Spending Rises 16%, But CPMs Fall 16%First-quarter 2020 showed YoY ad growth, but the COVID-19 pandemic created significa ...
- Microsoft Serves Banner Ads In Mail, Calendar AppMicrosoft is serving advertising banners in its mail and calendar app in Windo ...
- Cover Story: Dueling BannersIn the annals of cover stories, "banners" -- headlines that run t ...
- Digital Turns 25, Ad Vets Reminisce On First Banner AdCrack open a bottle of Zima -- one of 14 brands th ...
- Q2 Was The Best Of Programmatic Ad Quality, Q2 Was The Worst...Mixed signals are coming from two reputable sources on the quality ...
- How Ann Summers Tackled Hijacked AdsAbout 19.3% of site visitors to UK retailer Ann Summers were bei ...
- In-app Campaign Gives Crown Lift Trucks A LiftBerry Network implemented a B2B dynamic mobile display advertising program that w ...
- Progressive Offers Cash For ClickingFifty consumers who click on the new Progressive banner ads will w ...
- Milk Makes Its Way Into The Current Food CultureIn popular TV shows like "Will & Grace," "This Is Us" a ...
- Sony Taps 360-Degree VR For 'Escape Room' AdThe creative for the film-promoting campaign, produced by Pretty Big Monster, allo ...
- Punching Above Your Weight: Popchips' Contender StoryBanking on emotion, the brand launched a new product, Nutters, a pean ...
- Scientific Study Finds Video Least Viewable, But Most Neuro Ad FormatNew scientific research indicates video may be less effective than standard ...
- National Public Media Connects Sponsors With AudiencesNPR.org banners perform 400% above industry benchmarks for CTR and have ...
- All The News That's, Well, Fit: Nielsen Finds Little Negative ImpactNews, even politically charged or "negative" coverage, has little negative impact ...
- IAB: Search Rises, With Mobile Contributing 54% To RevenuePaid-search advertising, desktop and mobile rose about 18% year-on-year to nearly $ ...
- How The 300x250 Became The Most Common -- And Fraudulent -- 'Video' Ad UnitThrough ingenuity, cunning and outright fraud, the 300x250 ad has become o ...
- Digital Ad Spending Tops $40B In First Half, IAB ReportsMobile took 54% of total digital ad revenue in the first ha ...
- BuzzFeed Will Run Banner AdsOnce a strong proponent of native advertising over display ads, BuzzFeed h ...
- 25% Of Amazon Sellers Use Google AdWords, Search To Advertise, Per StudyOne of the top three biggest fears that sellers have is th ...
- InMobi, Nextwave Multimedia Partner To Enhance In-App MonetizationMobile advertising company InMobi has partnered with the game developer Nextwave Multimed ...
- Yahoo, Pizza Hut Team Up For Super Bowl Squares Pick'emYahoo teamed up with Pizza Hut to launch a new digital ga ...
- Jim VandeHei's Axios Venture Aims To Fix AdvertisingFormer Politico founder Jim VandeHei says "media is broken" and he's hopi ...
- North America Banner Click Through Rate Up To 0.14%The average click-through rate for a standard banner ad globally is 0.16 ...
- Sizmek Analysis Finds Increase In Click-Through With Rich Media Vs. Standard BannersAd tech firm Sizmek said that globally, rich-media ads increased consumer engageme ...
