Tag results for "banners"
- CVS Aggregates Two Decades Of Data To Run Its Newly Launched Media NetworkCVS has introduced a media network that allows brands to buy ad ...
- IAB: Digital Ad Spending Rises 16%, But CPMs Fall 16%First-quarter 2020 showed YoY ad growth, but the COVID-19 pandemic created significant ...
- Microsoft Serves Banner Ads In Mail, Calendar AppMicrosoft is serving advertising banners in its mail and calendar app in Windows ...
- Cover Story: Dueling BannersIn the annals of cover stories, "banners" -- headlines that run the ...
- Digital Turns 25, Ad Vets Reminisce On First Banner AdCrack open a bottle of Zima -- one of 14 brands that ...
- Q2 Was The Best Of Programmatic Ad Quality, Q2 Was The Worst...Mixed signals are coming from two reputable sources on the quality of ...
- How Ann Summers Tackled Hijacked AdsAbout 19.3% of site visitors to UK retailer Ann Summers were being ...
- In-app Campaign Gives Crown Lift Trucks A LiftBerry Network implemented a B2B dynamic mobile display advertising program that was ...
- Progressive Offers Cash For ClickingFifty consumers who click on the new Progressive banner ads will win ...
- Milk Makes Its Way Into The Current Food CultureIn popular TV shows like "Will & Grace," "This Is Us" and ...
- Sony Taps 360-Degree VR For 'Escape Room' AdThe creative for the film-promoting campaign, produced by Pretty Big Monster, allows ...
- Punching Above Your Weight: Popchips' Contender StoryBanking on emotion, the brand launched a new product, Nutters, a peanut ...
- Scientific Study Finds Video Least Viewable, But Most Neuro Ad FormatNew scientific research indicates video may be less effective than standard or ...
- National Public Media Connects Sponsors With AudiencesNPR.org banners perform 400% above industry benchmarks for CTR and have a ...
- All The News That's, Well, Fit: Nielsen Finds Little Negative ImpactNews, even politically charged or "negative" coverage, has little negative impact on ...
- IAB: Search Rises, With Mobile Contributing 54% To RevenuePaid-search advertising, desktop and mobile rose about 18% year-on-year to nearly $41 ...
- How The 300x250 Became The Most Common -- And Fraudulent -- 'Video' Ad UnitThrough ingenuity, cunning and outright fraud, the 300x250 ad has become one ...
- Digital Ad Spending Tops $40B In First Half, IAB ReportsMobile took 54% of total digital ad revenue in the first half ...
- BuzzFeed Will Run Banner AdsOnce a strong proponent of native advertising over display ads, BuzzFeed has ...
- 25% Of Amazon Sellers Use Google AdWords, Search To Advertise, Per StudyOne of the top three biggest fears that sellers have is that ...
- InMobi, Nextwave Multimedia Partner To Enhance In-App MonetizationMobile advertising company InMobi has partnered with the game developer Nextwave Multimedia ...
- Yahoo, Pizza Hut Team Up For Super Bowl Squares Pick'emYahoo teamed up with Pizza Hut to launch a new digital game ...
- Jim VandeHei's Axios Venture Aims To Fix AdvertisingFormer Politico founder Jim VandeHei says "media is broken" and he's hoping ...
- North America Banner Click Through Rate Up To 0.14%The average click-through rate for a standard banner ad globally is 0.16%, ...
- Sizmek Analysis Finds Increase In Click-Through With Rich Media Vs. Standard BannersAd tech firm Sizmek said that globally, rich-media ads increased consumer engagement ...
- The Ever-Expanding World Of Native AdvertisingThe explosion of digital advertising over the past years has caused huge ...
- Putin Banner Appears On Manhattan Bridge A banner depicting Russian President Vladimir Putin was draped off the Manhattan ...
- 'NYT' Expands Native Digital Ad Offering'The New York Times' is expanding its Flex Frame Everywhere cross-device digital ...
- Today, I Accept Your NominationFor years we have blamed the banner (display) ad for all of ...
- 60% Of All Mobile Banner Ad Clicks Are AccidentsAccording to a survey from mobile location firm Retale, 60% of clicks ...
