- Summer Fare: 'Share A Pepsi' With Favorite Foods
MAD, Fern Siegel - Friday, June 13, 2025
The campaign runs in out-of-home and radio placements in select markets, ...
- Spiked With Flavor: Red Tree Beverages Introduces Vodka Punch, Lemonade
Out to Launch, Fern Siegel - Thursday, June 12, 2025
Gertrude, Inc. handled both strategy and creative work. ...
- Coca-Cola Has Something For 'Everyone'
MAD, Fern Siegel - Wednesday, June 11, 2025
Spots in English and Spanish celebrate the diversity of the brand's custom ...
- Pepsi Gives Dad A Grill Makeover For Father's Day
Marketing Daily, Danielle Oster - Sunday, June 8, 2025
Videos recognize "how the grill transcends cooking-it's where language, recipes, and fami ...
- Heineken 0.0 Taps Brad Pitt, Damon Idris For 'F1 The Movie' Campaign
Marketing Daily, Teresa Buyikian - Thursday, June 5, 2025
"By becoming part of 'F1 The Movie,' we're taking the conversation arou ...
- Tropicana Brands Selects Fig As Creative AOR
MAD, Fern Siegel - Wednesday, June 4, 2025
The agency will develop campaigns for Tropicana, Naked and Izze. ...
- Propel Asks 'What Propels You?,' Introduces Propel Energy Boost
Marketing Daily, Danielle Oster - Tuesday, June 3, 2025
Propel is launching a new brand platform, and separately, its first produ ...
- Energy Drink Celsius Aims To Broaden Its Appeal
Marketing Daily, Danielle Oster - Tuesday, June 3, 2025
"Live. Fit. Go." expands the message beyond the sports and fitness narrativ ...
- Coca-Cola Exec Identifies Omnichannel Roadblocks For The Brand
MediaDailyNews, Laurie Sullivan - Monday, June 2, 2025
First-party data can help, but for big CPG firms like Coca-Cola, omnichann ...
- Liquid Death Stages 'Toilet Taste Test' Showdown Against Prebiotic Soda
Marketing Daily, Danielle Oster - Thursday, May 29, 2025
The stunt asks participants to drink the soda option in the bathroo ...
- Nutrabolt Drafts Saquon Barkley To Represent C4 Sport Drink
Marketing Daily, Danielle Oster - Wednesday, May 28, 2025
Sponsorship will include exclusive content and promotional giveaways related to the Philadelph ...
- Coca-Cola Taps Singer Tyla In Appeal For Gen Z To 'Enjoy The Moment'
Marketing Daily, Danielle Oster - Friday, May 23, 2025
The campaign follows the brand's revival of "Share a Coke" this sprin ...
- Nascar And Chill: Driver Ryan Blaney Helps Launch Bodyarmor Seasonal Flavor
Marketing Daily, Danielle Oster - Wednesday, May 21, 2025
Blaney will debut a special-edition Bodyarmor Chill paint scheme for his c ...
- Move Over, Arnold Palmer: Coca-Cola Launches Sprite + Tea
Marketing Daily, Danielle Oster - Tuesday, May 20, 2025
The limited-time flavor, now available through October, was inspired by the tre ...
- Why This Energy Drink Brand Is Giving Away 'Free Money'
Marketing Daily, Danielle Oster - Monday, May 19, 2025
To inspire entrepreneurs, Lucky Energy enlisted Italian-American influencers as hosts for ...
- Bombay Sapphire's 'Blue' Colors Sensory Moments
MAD, Fern Siegel - Friday, May 16, 2025
AMV BBDO handled the creative for the pan-European media partnership. ...
- Pepsi Crashes The BBQ
Marketing Daily, Danielle Oster - Thursday, May 15, 2025
The latest addition to the "Food Deserves Pepsi" platform showcases the bevera ...
- Topo Chico Hard Tweaks A Classic Margarita
Out to Launch, Fern Siegel - Thursday, May 15, 2025
To promote the drinks, Alma launched the "Hello Topo Chico" campaign. ...
- Growing Years Milk Turns Birthday Fun Into A Health Essential
MAD, Fern Siegel - Wednesday, May 14, 2025
Developed with pediatricians, the brand includes DHA Omega-3, choline and prebiotics. ...
- Leagues Cup Names Ocean Spray Tournament's Official Juice Sponsor
Marketing Daily, Danielle Oster - Tuesday, May 13, 2025
The brand is kicking off the partnership with a sweepstakes giving fa ...
- Bubly Gives Disappointed Moms A 'Mother's Day Gift Glow-Up'
Marketing Daily, Danielle Oster - Monday, May 12, 2025
The campaign is offering daily prizes to the first 100 moms ...
- Jeep, Ford, Coca-Cola Deemed Most Patriotic
Marketing Daily, Tanya Gazdik - Friday, May 9, 2025
Consumers care more about patriotism this year, with 85% (+5) rating patrioti ...
- Olipop Stages Soda Drive-Thru Pop-Up For Return Of Orange Cream Flavor
Marketing Daily, Danielle Oster - Thursday, May 8, 2025
The brand is offering free mocktails in an L.A. event to celebra ...
- Mash Gang NA Beer Helps Adults Cope With Youth Sports Season
Marketing Daily, Teresa Buyikian - Thursday, May 8, 2025
Brand's sweepstakes will give away Bleacher Parents Survival Kit, including cooler, snac ...
- Party On! Instacart Launches Fizz, Social-Focused Delivery App
Marketing Daily, Danielle Oster - Wednesday, May 7, 2025
Instacart is positioning the app as ""the easiest way to stock ...
- The Pepsi Challenge Comes To Atlanta For 'Have A Coke Day'
Marketing Daily, Danielle Oster - Wednesday, May 7, 2025
In Coke's hometown, consumers get to choose between zero sugar versions ...
- Mountain Dew Revives Old Jingle To Introduce New Look
Marketing Daily, Danielle Oster - Tuesday, May 6, 2025
Besides the "Gimme A Dew" jingle, campaign includes drone shows, an appar ...
- Almave Non-Alcoholic Spirit Brings Cinco De Mayo Back To The Office
Marketing Daily, Teresa Buyikian - Friday, May 2, 2025
"We saw an opportunity to highlight our unique liquid proposition in ...
- Sonic Drive-In Introduces Unicorn Dreams Slush
Out to Launch, Fern Siegel - Friday, May 2, 2025
MSL is the creative agency promoting the drink and its unicorn ho ...
- Coca-Cola Acknowledges Impact Of Hispanic Consumer Boycott
Marketing Daily, Danielle Oster - Wednesday, April 30, 2025
CEO James Quincy said "volume was impacted by weakening consumer sentiment ...