- Iconic Coburg Cow Stays In South Carolina
Around the Net In Brand Marketing, Karl Greenberg - Tuesday, August 2, 2011
The Coburg Cow, a rotating bovine on a suburban highway in Charlesto ...
- Tully's Coffee Helps Create Community Centers
Marketing Daily, Karlene Lukovitz - Monday, August 1, 2011
Tully's Coffee has teamed with Pomegranate Center on a "Taste of Communit ...
- U.S. Natural/Organic Sales Jumped 9% In '10
Marketing Daily, - Monday, August 1, 2011
U.S. sales of natural/organic food and beverages grew 9%, to nearly $ ...
- Honest Tea Shows How Business Growth Can Require A Brand Makeover
Around the Net In Brand Marketing, Karl Greenberg - Monday, August 1, 2011
When Honest Tea wanted to expand its base from natural foods in ...
- Beer, Wine, Spirits Sales Uptrend
Marketing Daily, - Friday, July 29, 2011
Sales for all three alcohol categories in food, mass and drug retaile ...
- PepsiCo Ramps Up BlogHer Event Partnership
Marketing Daily, Karlene Lukovitz - Thursday, July 28, 2011
Blogger communities influence millions of women in a credible, community context, a ...
- The Quest For Better-For-You Products And The New MyPlate
Marketing: Health, Rich Goldblatt - Friday, July 29, 2011
Call it a food trend with a very healthy following. ...
- Dr Pepper Ups Ad Budget To $30M
MediaDailyNews, - Thursday, July 28, 2011
Dr Pepper Snapple Group is expected to up ad spending to $ ...
- SoBe Taps Iron Mike For Game
Around the Net In Brand Marketing, Karl Greenberg - Wednesday, July 27, 2011
PepsiCo's SoBe has partnered with Mike Tyson's Main Event game in launchi ...
- Leading Makers To Use Cash For Acquisitions
Marketing Daily, Karlene Lukovitz - Tuesday, July 26, 2011
Despite the economy and trends to the contrary in other industries, leadi ...
- Dunkin': On The Road Again (With Plenty of Dough)
Marketing Daily - Top of the News, Thom Forbes - Wednesday, July 27, 2011
Doesn't it seem like Dunkin' Donuts has been on a road tr ...
- (Dis)Agreement: As American As Apple Pie (à la Mode)
Marketing Daily - Top of the News, Thom Forbes - Monday, July 25, 2011
The looming budget disaster is being nudged in the headlines by anoth ...
- Ocean Spray Launches Bog Experience
Around the Net In Brand Marketing, Karl Greenberg - Thursday, July 21, 2011
Ocean Spray has rolled out "cranberry bog" environments in urban centers. Oce ...
- Coke CEO: Economy Still Dragging, Middle Class Remains Concerned
Marketing Daily, David Goetzl - Tuesday, July 19, 2011
The chief executive at Coca-Cola, one of the world's largest marketers, blunt ...
- Coke CEO: Economy Still Dragging, Middle Class Remains Concerned
MediaDailyNews, David Goetzl - Tuesday, July 19, 2011
The chief executive at Coca-Cola, one of the world's largest marketers, blunt ...
- Coke Extends BET Partnership Into the Store
Marketing Daily, Karlene Lukovitz - Monday, July 18, 2011
African-American teens not only spend $96 more per month than the avera ...
- Vitaminwater Charges Your Cell Phone
Around the Net In Brand Marketing, Karl Greenberg - Monday, July 18, 2011
New Vitaminwater bus ads in New York, Los Angeles, Chicago and Bost ...
- Industry Unveils New Marketing-to-Kids Standards
Marketing Daily, Karlene Lukovitz - Friday, July 15, 2011
The new standards, while not specifically described as such, are clearly intend ...
- Coke Recruits Londoners To Carry Torch
Marketing Daily, - Friday, July 15, 2011
In preparation for the London Olympic Games in 2012, Coca-Cola is recruiti ...
- PepsiCo Beverages Canada Introduces Green Bottles
Around the Net In Brand Marketing, Karl Greenberg - Friday, July 15, 2011
PepsiCo Beverages Canada has introduced the 7UP EcoGreen bottle, Canada's -- a ...
- Sunny Delight Taps Exopolis For Digital
Around the Net In Brand Marketing, Karl Greenberg - Friday, July 15, 2011
Sunny Delight Beverages Co. is moving into digital advertising after years ...
- Coalition Takes On Kids' Marketing Proposal
Marketing Daily, Karlene Lukovitz - Thursday, July 14, 2011
The food, advertising, media and restaurant industries, now formally cooperating in ...
- Health Organizations Want Federal Nutrition Database
Marketing Daily, - Wednesday, July 13, 2011
Twenty-five local government health agencies plus consumer advocacy groups such as Consume ...
- Old Speckled Hen Lets The Fox Into The Roost
Around the Net In Brand Marketing, Karl Greenberg - Wednesday, July 13, 2011
Old Speckled Hen ale has used a fox in past advertising. T ...
- Maxwell House Sets Up Temporary Toronto Cafe
Around the Net In Brand Marketing, Karl Greenberg - Tuesday, July 12, 2011
Maxwell House has popped up a coffee shop in Toronto called t ...
- A First: Pepsi Using Foursquare on Global Basis
Marketing Daily, Karlene Lukovitz - Monday, July 11, 2011
That ad, which takes a direct jab at Coke by overtly hijacki ...
- Coke 'Shape' Ad Leads Q2 Ace Effectiveness Scores
Marketing Daily, Karlene Lukovitz - Monday, July 11, 2011
The ad, which pulled a 670 Ace score compared to the bevera ...
- Guy Gets QR Code Tattoo For Ballantine's Scotch
Around the Net In Brand Marketing, Karl Greenberg - Monday, July 11, 2011
A man named Marco has done a video for Ballantine's scotch ...
- Budweiser, Live Nation, Haymon Sponsor Superfest
Marketing Daily, - Monday, July 11, 2011
Budweiser, Live Nation Entertainment and Haymon Events are joining for the retu ...
- 'Got Milk' People Talk About Male Symptoms Of ... PMS
Marketing Daily, Karl Greenberg - Friday, July 8, 2011
The new effort, "Everything I Do Is Wrong," ostensibly appeals to t ...