- Michelin Shifts From 'Man' To Emotion, Uses Super Bowl To Go Real-World
Search & Performance Marketing Daily, Laurie Sullivan - Sunday, February 5, 2017
Michelin plans to debut an advertising campaign during Super Bowl LI th ...
- UK Marketers Want To Work Next For Facebook, Google and Snapchat
Around the Net In MAD London, Sean Hargrave - Thursday, February 9, 2017
Major tech companies Facebook, Google and Snapchat were found to be whe ...
- Google Mistakes NHS Staff Searching For Cyber Attack
Around the Net In MAD London, Sean Hargrave - Thursday, February 2, 2017
NHS staff members are being advised to swap Google for another sear ...
- Target Earns Highest Paid-Search Traffic Share For Product Keywords
SearchBlog, Laurie Sullivan - Thursday, January 12, 2017
Target received nearly 30% of all paid-search traffic for the top ...
- SMB Marketers Favor Facebook Over Search For Holiday Season Campaigns
SearchBlog, Laurie Sullivan - Thursday, December 22, 2016
Despite all the negative publicity of fake news serving up in soci ...
- Kia Talks Up Conversational Search
Search & Performance Marketing Daily, Laurie Sullivan - Thursday, December 8, 2016
Kia Motors America is betting big on conversational search to create ...
- Microsoft Takes On Amazon, Google, Apple With Home Hub
Search & Performance Marketing Daily, Laurie Sullivan - Monday, December 5, 2016
Microsoft has plans to release an application called Home Hub in Windo ...
- Google Gifts Marketers With Distance, Location Metrics Based On Search Data
Search & Performance Marketing Daily, Laurie Sullivan - Tuesday, November 22, 2016
As U.S. shoppers search for products online and U.S. retail marketers contin ...
- Location Behavior Could Drive Sales Online During Holidays
SearchBlog, Laurie Sullivan - Tuesday, November 22, 2016
Local targeting may prove more beneficial during the holiday season than so ...
- Put A Little Bing In Your Buy
Search & Performance Marketing Daily, Patrick Hayden - Wednesday, November 9, 2016
For obvious reasons, Google is the first name in search. It h ...
- Google Acquires FameBit To Help Content Creators Find Perfect Partners
Search & Performance Marketing Daily, Laurie Sullivan - Tuesday, October 11, 2016
Google has acquired FameBit, a technology platform that helps creators and bran ...
- New Yorkers To Get Made By Google Popup Store
Search & Performance Marketing Daily, Laurie Sullivan - Friday, October 7, 2016
Information about a Made By Google store surfaced on the Web, providi ...
- Amazon Maintains First Search On Google, Gains On Retail Sites
Search & Performance Marketing Daily, Laurie Sullivan - Tuesday, September 27, 2016
Amazon maintains its lead over search engines when it comes to consume ...
- Social, Not Search, Gaining More Of Marketers' Budgets
SearchBlog, Laurie Sullivan - Wednesday, September 28, 2016
Marketers are willing to open their pockets and trust Google, Bing, a ...
- Bing Admits Google AMP Speeds Mobile Page App Load Times By 80%
Search & Performance Marketing Daily, Laurie Sullivan - Monday, September 26, 2016
Microsoft Bing has rolled out support for Google's Accelerated Mobile Pages (AM ...
- Warner Bros Asks Google To Remove its Own Site Over Copyright Laws
Around the Net In MAD London, Sean Hargrave - Tuesday, September 6, 2016
Film studio Warner Brothers has asked Google to remove its own W ...
- Engines May Need To Pay To List Articles In Search Results
Search & Performance Marketing Daily, Laurie Sullivan - Friday, August 26, 2016
Plans by the European Union may have search engines Google, Bing a ...
- Google VR For Android Poised To Become Reality For Ads
Search & Performance Marketing Daily, Laurie Sullivan - Wednesday, July 20, 2016
Google simply needs to build the technology to explore another reality ...
- Microsoft Showing Edge In Bing Search And Cloud Services
SearchBlog, Laurie Sullivan - Wednesday, July 20, 2016
Microsoft reported Tuesday that search revenue from Bing, excluding traffic acquisition cost ...
- Europe Raises The Axe On Google
London Blog, Sean Hargrave - Friday, July 15, 2016
Revised charges may look like more talk but the European Commission clear ...
- Google Expands Ad Tracking, Offers Opt-In Options, 'My Activity'
Search & Performance Marketing Daily, Laurie Sullivan - Wednesday, June 29, 2016
All the detailed data collected from Google's services across the Web ...
- Why Long-Tail Keywords Are Your Biggest Missed Opportunity - Part I
Search & Performance Marketing Daily, Oren Netzer - Wednesday, June 22, 2016
Long-tail keywords represent 70%-80% of search query volume. Yet because of t ...
- Yahoo Excalibur: Who Wants The Patent Portfolio And Why
Search & Performance Marketing Daily, Laurie Sullivan - Tuesday, June 14, 2016
Yahoo is planning to auction a portfolio of nearly 3,000 patents a ...
- Apple Opens Siri To Third-Party Developers
Search & Performance Marketing Daily, Laurie Sullivan - Monday, June 13, 2016
Apple announced Monday that it will open Siri to third-party developers throu ...
- Google Springboard, Sites Use Machine Learning To Better Position Google Apps For Business
SearchBlog, Laurie Sullivan - Tuesday, June 14, 2016
Perhaps lost in the hoopla of Microsoft committing to acquire LinkedIn, a ...
- Co-Marketing With Product Listing Ads Goes Programmatic Through HookLogic
Search & Performance Marketing Daily, Laurie Sullivan - Friday, June 10, 2016
HookLogic, which focuses on ads for retail ecommerce sites, has extended i ...
- Microsoft Bing Ads Finds Opportunities In LinkedIn Social Data, AI
SearchBlog, Laurie Sullivan - Monday, June 13, 2016
Microsoft and LinkedIn quickly glossed over benefits for Bing and Bing A ...
- Is Google Manipulating Searches To Help Hillary Clinton?
Around the Net in Search Marketing, Laurie Sullivan - Friday, June 10, 2016
Could people really be searching more for "Hillary Clinton Indiana" vs. "Hilla ...
- Bing To Support Expanded Text Ads
Search & Performance Marketing Daily, Laurie Sullivan - Tuesday, June 7, 2016
Bing Ads will begin supporting expanded text advertisements (ETAs), an announcement simil ...
- Google's AMP Roadmap Focuses On Ads, Analytics, Formats, Access
Search & Performance Marketing Daily, Laurie Sullivan - Wednesday, June 1, 2016
Google has released an Accelerated Mobile Project Roadmap to give marketers ...