- Google Bans Crypto Mining Apps In Chrome Web Store
Search & Performance Marketing Daily, Laurie Sullivan - Monday, April 2, 2018
Google will no longer accept extensions that mine cryptocurrency in the Chro ...
- MailChimp Bans Cryptocurrency Advertising In Emails
Email Marketing Daily, Ray Schultz - Friday, March 30, 2018
MailChimp has joined Facebook and Google in banning ads for cryptocurrency. A ...
- Havas Bets On Cryptocurrency With New Blockchain Practice
Mediapsssst, Richard Whitman - Thursday, March 29, 2018
Appropriately called Havas Blockchain, the new offering will pursue clients in t ...
- Blockchain Startup 'Media Protocol' Pitches Virtues Of 'Value-Based' Advertising
Search & Performance Marketing Daily, Laurie Sullivan - Wednesday, March 21, 2018
The startup uses blockchain technology to create direct, secure and transparent connectio ...
- Google Quietly Builds Blockchain Cloud Services
Search & Performance Marketing Daily, Laurie Sullivan - Wednesday, March 21, 2018
Google is working to build out a distributed digital ledger built ...
- Former Guns N' Roses Drummer Matt Sorum To Debut Blockchain-Like Community For Artists
Digital News Daily, Laurie Sullivan - Wednesday, March 14, 2018
The platform is not a blockchain but rather a "distributed-ledger" that allo ...
- Cryptocurrencies Suck, But Blockchain Could Give Brands Transparency
London Blog, Sean Hargrave - Wednesday, March 14, 2018
Digital marketers can give dodgy currency a miss, but blockchain could shi ...
- The Block Chain Gang
Media Insider, Ted McConnell - Thursday, March 8, 2018
Blockchain might seem like the sort of faux-fabulous technology that will ...
- Former 'Gawker' Editor Scocca To Launch Site' Hmm Daily'
Publishers Daily, Sara Guaglione - Thursday, March 1, 2018
Tom Scocca is hoping his new site, 'Hmm Daily, 'will be ...
- AT&T Begins Testing Blockchain For Ads, Media Buys
Digital News Daily, Laurie Sullivan - Monday, February 26, 2018
AT&T's marketers are demanding increased transparency into its digital advertising supply cha ...
- Mixing Blockchain With Programmatic
Data & Programmatic Insider, Laurie Sullivan - Monday, February 26, 2018
Working with agencies may be a better move for those companies lacki ...
- An Open Book: What Can Blockchain Do For Email?
Email Insider, Ray Schultz - Thursday, February 22, 2018
Blockchain will allow every single change to content to be documented. ...
- Google Combines Payment Systems, Will Cryptocurrency Follow?
Search & Performance Marketing Daily, Laurie Sullivan - Tuesday, February 20, 2018
The rollout of Google Pay began Tuesday. The new app for Andro ...
- Blockchain Legislation Comes To Wyoming
Digital News Daily, Laurie Sullivan - Tuesday, February 20, 2018
As the ad industry moves to adopt blockchain, MetaX CRO Alanna Gombe ...
- Who's Backing The Chain Gang?
RTBlog, Joe Mandese - Monday, February 19, 2018
It's been nearly a year since I published my first story abo ...
- Unilever Unveils Blockchain, Threatens Billions In Ad Spend
Digital News Daily, Laurie Sullivan - Monday, February 12, 2018
Unilever continues to work with IBM to develop a blockchain to addre ...
- L.L. Bean Backs Off Of Continually Tracking Clothing After Purchase
Connected Thinking, Chuck Martin - Saturday, February 10, 2018
Tracking consumers through sensors inside clothing they buy from L.L. Bean n ...
- IAB: Blockchain 'Holds Tremendous Promise For Digital Video Advertising'
Digital News Daily, Alex Weprin - Friday, February 9, 2018
The IAB's white paper highlights the potential of blockchain to improve efficien ...
- L.L. Bean To Continually Track Clothing After Purchase
Connected Thinking, Chuck Martin - Friday, February 9, 2018
Tracking consumers through sensors in clothing may now become a reality, ...
- Blockchain Enters Sports World To Spur Engagement
Digital News Daily, Laurie Sullivan - Thursday, February 8, 2018
SportCo, which operates a community platform for sports fans, is introducing ...
- AdLedger Announces Members, First Initiative For Blockchain
Digital News Daily, Laurie Sullivan - Tuesday, January 30, 2018
The group on Tuesday announced a full list of agencies and compani ...
- My Esteem For A Token
RTBlog, Joe Mandese - Monday, January 29, 2018
On the eve of tomorrow's Forecast conference in New York City, I' ...
- If Google Didn't Exist
Performance Marketing Insider, Laurie Sullivan - Monday, January 22, 2018
If Google's or Bing's search engine didn't exist to act as ...
- Ad Industry Vets Join Kochava's XCHNG Blockchain Protocol Advisory Board
Digital News Daily, Laurie Sullivan - Friday, January 12, 2018
Kochava introduced XCHNG technology to equip the digital advertising industry with ...
- Will Microsoft Take Cryptocurrency For Media Ad Buys?
Performance Marketing Insider, Laurie Sullivan - Friday, January 12, 2018
The company restored Bitcoin payments for its online store, but with t ...