- Confessions Of A Citizen Journalist
Online Spin, Matt Straz - Monday, September 30, 2013
Over the past 24 months, I've published 500 articles on the subje ...
- Dow Jones, AllThingsD Part Ways
Around the Net In Online Marketing, Gavin O'Malley - Friday, September 20, 2013
When the contract expires at the end of the year, Dow Jone ...
- 'WSJ,' All Things Digital Part Ways
MediaDailyNews, Erik Sass - Thursday, September 19, 2013
The Wall Street Journal and tech blog All Things Digital are n ...
- A Mother Lode Of Choices: How To Select The Right Mom Blogger?
Engage:Moms, Holly Pavlika - Friday, September 6, 2013
Brands tend to want mom bloggers that have large followings and hi ...
- Merrick Enlists 'Cat Critic' To Support Purrfect Bistro
Marketing Daily, Tanya Gazdik - Thursday, August 22, 2013
Merrick Pet Care is launching a campaign to support its new Purrfe ...
- A Third Of Top Brands Have A Marketing Presence On Tumblr
Online Media Daily, Mark Walsh - Wednesday, August 21, 2013
Yahoo this spring made a $1 billion bet when it acquired Tumb ...
- 3 Tips for Getting Your Brand On Board With Blogging
Engage:Moms, Patti Minglin - Wednesday, August 14, 2013
We often talk about how brands can work with bloggers, but wh ...
- Gap Woos Gen Y With 'Back to Blue'
Marketing Daily, Sarah Mahoney - Monday, August 12, 2013
In its latest step on the comeback trail, the Gap is returni ...
- Google Maps Visits Florida Beaches
Marketing Daily, Karl Greenberg - Friday, July 26, 2013
Given the predilection tourism marketing organizations have for beautiful photos of mountain ...
- What A Popular Blog Can Teach Marketers About Targeting A Male Audience
Engage:Men, Jamie Goin - Thursday, July 25, 2013
We're not the first to say it, but it bears repeating. T ...
- Ageless Hilfiger Preppies Finally Graduate High School
Marketing Daily, Karl Greenberg - Tuesday, July 23, 2013
The Hilfigers are back for a seventh season. Those multi-culti, borderline-solipsistic preppi ...
- Brands Can Learn From Moms How To Create Content
Engage:Moms, Holly Pavlika - Friday, July 5, 2013
According to eConsultancy and Outbrain, 42% of companies say they lack t ...
- Toyota Getting Bloggers To 'Get' Toyota
Marketing Daily, Karl Greenberg - Friday, June 28, 2013
Toyota's Florence Drakton says this year the plan is to do mo ...
- Krylon Fixes Its Agency, Literally
Marketing Daily, Karl Greenberg - Thursday, June 27, 2013
The effort, which happens June 28 - 29, features Jeff Devlin, ho ...
- Far-right U.S. Bloggers Barred From Woolwich Rally
Around the Net In OMD Europe, Nina Lentini - Wednesday, June 26, 2013
Two prominent US bloggers who were due to speak at a far-rig ...
- Meet The Press Incident Highlights 'Blogger v. Journalist'
Around the Net In OMD Europe, Nina Lentini - Tuesday, June 25, 2013
Anyone who has been following online media for more than a f ...
- 'NY Times' Eliminates Many Of Its Sports Blogs
Around the Net In Media, Phyllis Fine - Wednesday, June 19, 2013
Keeping tabs on which New York Times blogs have been eliminated ...
- Blogger To Nigella Lawson, Colleagues: 'I'm Sorry'
Around the Net In OMD Europe, Nina Lentini - Tuesday, June 18, 2013
Respected Guardian blogger Roy Greenslade has released an apology following a bl ...
- Blogging Stake: WPP Invests In Muzy
Online Media Daily, Steve McClellan - Tuesday, June 18, 2013
WPP has taken a stake in Muzy Inc., an early-stage micro-blogging servi ...
- Guardian Gives Bloggers 'Keys' To Its Website
Around the Net In OMD Europe, Nina Lentini - Sunday, June 9, 2013
Based on the same model as the its science blog, ten write ...
- The Latest FTC Rules On Blogger Disclosures, Hashtags And More
Engage:Moms, Holly Pavlika - Friday, June 7, 2013
As more and more brands turn to mom bloggers to support a ...
- Dollar General, P&G Team Up For Vets
Marketing Daily, Sarah Mahoney - Wednesday, June 5, 2013
Point-of-sale materials, in-store fliers, the P&G brandSAVER and the retailer's website ste ...
- Yahoo To Buy Tumblr For $1.1 Billion
Online Media Daily, Mark Walsh - Sunday, May 19, 2013
The Yahoo board has agreed to acquire popular blogging site Tumblr f ...
- It's A Bad Idea To Buy Lists Of Bloggers
Engage:Moms, Holly Pavlika - Friday, May 3, 2013
Companies, organizations and brands everywhere are looking for influencers. These influencers a ...
- Tumblr: Average Ad Spend "North Of Six Figures"
Around the Net In Online Marketing, Gavin O'Malley - Thursday, May 2, 2013
On average, advertisers now spend "north of six figures" on their Tumb ...
- Enterprise Seeks Opening In Rental Car Market
Marketing Daily, Karl Greenberg - Wednesday, May 1, 2013
The program puts street teams in transit stations, and includes larger even ...
- Alibaba Invests In China's Twitter
Around the Net In Online Marketing, Gavin O'Malley - Monday, April 29, 2013
In China, Web giant Alibaba has agreed to pay $586 million f ...
- Volkswagen Runs Addressable Ads on DirectTV
Marketing Daily, Karl Greenberg - Tuesday, April 23, 2013
Volkswagen has signed on to DirectTV's national addressable advertising platform. VW ...
- Younger Consumers Seek Good Brand Experience
Marketing Daily, Karl Greenberg - Monday, April 22, 2013
Said Nancy Smith, founder and CEO of Analytic Partners: "No longer a ...
- British On Twitter A Combined 28 Million Hours Per Day
Around the Net In OMD Europe, Nina Lentini - Sunday, April 21, 2013
The figures, commissioned by First Direct and collated by OnePoll, found th ...