- ESPN Brushes Off Comcast Challenge
MediaDailyNews, David Goetzl - Tuesday, November 30, 2010
A Comcast-controlled NBC Universal will have an array of sports assets, bringi ...
- History Pop-Up Store Pitches Channel, Series Debuts
MediaDailyNews, David Goetzl - Tuesday, November 30, 2010
With pop-up stores becoming an increasingly popular marketing technique, the History chann ...
- Ford Drives Ion Original Programming
MediaDailyNews, David Goetzl - Monday, November 29, 2010
The Ion network, with no unscripted programming in the schedule yet, h ...
- Current Time Warner Carriage Neuters ESPN3
TVBlog, David Goetzl - Tuesday, November 30, 2010
ESPN has trumpeted its ESPN3.com offering as a breakthrough for years. Rightful ...
- Martini Asti Returns To TV After 25 Years
Marketing Daily, Karlene Lukovitz - Sunday, November 28, 2010
The new "Let Go" spot for the Italian wine, filmed in Rom ...
- Time Warner Cable To Publish Media Reports
MediaDailyNews, Wayne Friedman - Monday, November 29, 2010
Looking for a broader public awareness, Time Warner Cable is starting ...
- Silverman Goes Cable With 'Mob Wives'
TVBlog, David Goetzl - Monday, November 29, 2010
TV programming executives agree that if a producer can't compellingly describe t ...
- Wendy's To Launch $25 Million Effort Touting Its Fries
Around the Net In Brand Marketing, Nina Lentini - Tuesday, November 23, 2010
On Monday, Wendy's will launch a $25 million campaign touting its n ...
- Onion News Network to Debut in January
Around the Net In Media, Fern Siegel - Tuesday, November 23, 2010
Come January, there will be a new cable news outlet in tow ...
- Cox Cable Launches Cell Service
Around the Net In Media, Fern Siegel - Monday, November 22, 2010
Cox Communications, the country's third-largest cable company, is launching its long-planned cellul ...
- Time Warner Cable Bows Lower-Cost Tier
Around the Net In Media, Fern Siegel - Monday, November 22, 2010
Time Warner Cable on Thursday announced plans to introduce a new cut-ra ...
- Showtime: Bullish On Future, Online Access 'Anytime'
MediaDailyNews, David Goetzl - Friday, November 19, 2010
Showtime's top executive said Friday that neither Epix or cord-cutting pose a ...
- Over The Rainbow: Cablevision Mulls Network Spinoff
MediaDailyNews, David Goetzl - Thursday, November 18, 2010
In regard to content, Cablevision is going the Time Warner route ...
- Kagan: Cable Subs Down, Cord Cutting Minimal
MediaDailyNews, David Goetzl - Wednesday, November 17, 2010
Cable operators suffered their greatest three-month decline in TV subscribers in ...
- Pay TV Losses: Cord-Cutting Or Economy?
Online Spin, Dave Morgan - Thursday, November 18, 2010
The number of Americans subscribing to monthly TV service provided by the ...
- Man The Battle Stations, Cable Subscribers Are Going AWOL!
TV Watch, Wayne Friedman - Thursday, November 18, 2010
Now another study says cable operators' main business -- that of providi ...
- Nissan Offers Driving Gamers Op To Do Real Thing
Marketing Daily, Karl Greenberg - Tuesday, November 16, 2010
The "Gran Tourism 5" game is the right sort of starting poi ...
- Internet Or TV: Americans Are Watching Mega-TV
MediaDailyNews, Wayne Friedman - Monday, November 15, 2010
Big watchers of Internet content on their traditional TV sets are al ...
- Big MSNBC Ratings For Olbermann's Return
Around the Net In Media, Fern Siegel - Friday, November 12, 2010
"Had I known that all this would happen, I would have do ...
- 22% Of Americans Cut Cable
Around the Net In Media, Fern Siegel - Friday, November 12, 2010
About 22% of respondents said they downgraded or eliminated their cable ...
- JC Penney Unleashes Holiday TV Campaign
Marketing Daily, Sarah Mahoney - Wednesday, November 10, 2010
TV ads, called "Who's on your list?," are scheduled to air beginni ...
- Kahlua Campaign Returns Brand To Its Heritage
Marketing Daily, Aaron Baar - Wednesday, November 10, 2010
The Pernod-Ricard brand is stressing its Mexican heritage and coffee and sug ...
- Executive Rx: Levin Joins Oasis TV
MediaDailyNews, Wayne Friedman - Tuesday, November 9, 2010
Gerald Levin, the former Time Warner executive who made the biggest a ...
- Time Warner Cable Targets Rivals With Look Back
Around the Net In Media, Fern Siegel - Tuesday, November 9, 2010
Time Warner Cable is launching a service to allow subscribers to wat ...
- Scripps Channels Back On AT&T's U-verse
MediaDailyNews, - Monday, November 8, 2010
After almost three days off the air, AT&T U-verse restored Food Networ ...
- Univision Up 9.1%: Digital Soars
MediaDailyNews, David Goetzl - Friday, November 5, 2010
Univision Communications pulled in 22% more in upfront dollar commitments than ...
- Casting Call: Barbie Seeks A Better Ken
Marketing Daily, - Thursday, November 4, 2010
The show will include such elimination challenges as a surfing competition, tale ...
- Cablevision Revs Rise 13%, Digital Grows
MediaDailyNews, Wayne Friedman - Thursday, November 4, 2010
Now out of the retransmission battle headlines -- for the moment ...
- Cablevision COO: Retrans Fallout Unknown
MediaDailyNews, David Goetzl - Thursday, November 4, 2010
Cablevision COO Tom Rutledge said the company employed sound cost-benefit analysis duri ...
- Election Night Winner: Fox News' Ratings
MediaDailyNews, David Goetzl - Wednesday, November 3, 2010
Fox News had a performance Tuesday resembling the Republican Party in Hou ...