- Hyundai Offers Sincere Condolences
Marketing Daily, Karl Greenberg - Thursday, October 25, 2012
Hyundai has launched a humorous campaign meant to highlight its performance ...
- Nissan Hits NYC Streets For ING Marathon
Marketing Daily, Karl Greenberg - Wednesday, October 24, 2012
Nissan is a major sponsor of the ING New York City Maratho ...
- NADA to Automakers: Stop Unfair Business Practices
Marketing Daily, Karl Greenberg - Tuesday, October 23, 2012
Auto dealers confront automakers on Two-tier pricing and facility upgrade programs ...
- Honda Passes One Million Units Of Hybrid Sales Worldwide
Marketing Daily, Karl Greenberg - Monday, October 22, 2012
Honda Motor Co., Ltd. says worldwide sales of its hybrid vehicles surpass ...
- NADA Taps Westcott As Chairman
Marketing Daily, Karl Greenberg - Wednesday, October 17, 2012
The National Automobile Dealers Association has elected David W. Westcott as chairm ...
- Lexus Print Ad For 2013 ES Leaps To Life
Marketing Daily, Karl Greenberg - Thursday, October 11, 2012
For its new campaign for the 2013 ES sedan Lexus is employi ...
- Kia, DC Entertainment In Cause-Related Effort
Marketing Daily, Karl Greenberg - Thursday, October 4, 2012
Kia will partner with DC Entertainment on a cause campaign to fig ...
- Chrysler: Get Ready, 'Cause Here I Come!
Marketing Daily, Karl Greenberg - Thursday, September 27, 2012
The Auburn Hills, Mich.-based automaker is backing "Motown: The Musical" based ...
- Redefining Drive Time
Media Magazine, Jeremy O'Brien - Friday, September 28, 2012
Cars have long been an important locus of media consumption in t ...
- The Well-Connected Car
OMMA Magazine, Ryan K. Manchee - Friday, September 28, 2012
Thanks to digital innovations, drive time will never be the same What&rsquo ...
- Ford Bets Big on Domain Strategy
OMMA Magazine, Heather DelCarpini - Friday, September 28, 2012
With the success of GoFurther.com, more marketers will refine how, when a ...
- "World's Fastest Car Show" Back On eBay Mobile
Marketing Daily, Karl Greenberg - Wednesday, September 19, 2012
eBay Motors and eBay Mobile has brought back "World's Fastest Car Show ...
- Radionomy Brings DIY Ad-Monetized Internet Radio To U.S. Market
Online Media Daily, Laurie Sullivan - Tuesday, September 18, 2012
The Internet might eventually kill traditional broadcast radio, but marketers at neighborho ...
- New Volkswagen Campaign Focuses On Consumer Content
Raw, Karl Greenberg - Monday, September 17, 2012
Volkswagen of America is getting social and political -- which might ...
- Chrysler Bespoke Evokes Varvatos
Marketing Daily, Karl Greenberg - Thursday, September 13, 2012
Chrysler brings fashion to the Chrysler 300 sedan with a limited-edition versi ...
- Audi Gets Jiggy With Snake Canyon
Marketing Daily, Karl Greenberg - Friday, September 7, 2012
Evel Knievel is back. Okay, no he isn't, but his famous Sna ...
- Peck Packs Up And Moves To Chevy
Marketing Daily, Karl Greenberg - Friday, September 7, 2012
Molly Peck has moved to Chevrolet. The Cadillac advertising chief will hand ...
- Chevy Strikes Sparks With MTV
Marketing Daily, Karl Greenberg - Thursday, September 6, 2012
Chevrolet partnering with MTV to help get the word out about i ...
- BMW Reaches Out To PGA Golfers Where They Sleep
Marketing Daily, Karl Greenberg - Wednesday, September 5, 2012
PGA players will see a different kind of driver when they l ...
- Toyota Sponsors Morgan's Wonderland, San Antonio Scorpions
Marketing Daily, Karl Greenberg - Tuesday, August 28, 2012
Toyota has signed on as presenting sponsor of Morgan's Wonderland in S ...
- 2013 Ford Fusion Will Pace At Homestead
Marketing Daily, Karl Greenberg - Friday, August 24, 2012
Ford's new Fusion (Titanium version) will be the official pace car f ...
- Chrysler Touts The 200 And Michigan
Marketing Daily, Karl Greenberg - Monday, August 20, 2012
Chrysler is sending two guys on a road trip to promote Michiga ...
- NASCAR Back With 'After The Lap'
Marketing Daily, Karl Greenberg - Friday, August 17, 2012
NASCAR is running a consumer program called "2012 NASCAR After The La ...
- Dodge Rocks MLB With First At For 2013 Dart
Marketing Daily, Karl Greenberg - Monday, July 9, 2012
Chrysler's Dodge division offers first salvo for the 2013 Dodge Dart wi ...
- Chevrolet: If You Don't Like It, Bring It Back!
Raw, Karl Greenberg - Tuesday, July 10, 2012
Chevrolet is hoping to give fence sitters a nudge into dealerships wi ...
- Algorithm Lets Wi-Fi-Connected Cars Share Data
Data and Targeting Insider, Laurie Sullivan - Friday, July 6, 2012
How will ad agencies and their clients protect data when cars c ...
- Chevrolet Goes Grass Roots For MLB
Marketing Daily, Karl Greenberg - Thursday, July 5, 2012
Chevrolet is getting behind the 2012 MLB All-Star Game in its stat ...
- Them's Fightin' Words! GM CEO Fires Salvo At Ford's Lincoln
Around the Net In Brand Marketing, Karl Greenberg - Tuesday, June 7, 2011
In a lengthy interview with The Detroit News, GM's chief Dan Akers ...
- Audi Grabs Eminem, Gets Tummy Ache
Around the Net In Brand Marketing, Karl Greenberg - Monday, June 6, 2011
A German-language video for the 2012 Audi A6 Avant has drawn ...
- Chrysler Launches Certified Pre-Owned Online Game
Marketing Daily, - Tuesday, February 1, 2011
Chrysler Group LLC is touting its certified pre-owned vehicles with a cra ...